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Encyclopedia > ASUS
 This article may require cleanup to meet Wikipedia's quality standards.
Please improve this article if you can. (November 2007)
ASUSTeK Computer Incorporated
Type Public (LSE: ASKD; TSEC:2357)
Founded 1989
Headquarters Flag of the Republic of China Taipei, Taiwan, ROC
Key people Jonney Shih, CEO and Chairman; TH Tung, VP and founder; Ted Hsu, VP and founder
Industry Computer hardware
Electronics
Products Motherboards, graphics cards, notebooks, PDAs and others
(see complete list of categories)
Revenue ▲ NT$541.8 Billion (2006)
(US$16.5 Billion)[1]
Employees 97,000
Website www.asus.com

ASUSTeK Computer Incorporated (Asus) (TSE: 2357) (traditional Chinese: 華碩電腦股份有限公司) is a Taiwan-based company that produces motherboards, graphics cards, optical drives, PDAs, notebook computers, servers, networking products, mobile phones, computer cases, computer components and computer cooling systems. Commonly called by its brand name Asus (pronounced ah-soo-ss or [a'sus] in IPA), it is listed on both the London Stock Exchange and the Taiwan Stock Exchange. Image File history File links ASUS.svg Summary ASUS logo. ... This article does not cite any references or sources. ... The Source by Greyworld, in the new LSE building Paternoster Square. ... Year 1989 (MCMLXXXIX) was a common year starting on Sunday (link displays 1989 Gregorian calendar). ... Image File history File links Flag_of_the_Republic_of_China. ... This article is about the city. ... ROC, Roc, roc, R.O.C, The R.O.C. or R.o. ... Computer hardware is the physical part of a computer, including the digital circuitry, as distinguished from the computer software that executes within the hardware. ... Surface mount electronic components Electronics is the study of the flow of charge through various materials and devices such as semiconductors, resistors, inductors, capacitors, nano-structures and vacuum tubes. ... A motherboard is the central or primary circuit board making up a complex electronic system, such as a modern computer. ... A graphics/video/display card/board/adapter is a computer component designed to convert the logical representation of visual information into a signal that can be used as input for a display medium. ... An ultraportable IBM X31 with 12 screen on an IBM T43 Thin & Light laptop with a 14 screen HCLs $329 miniature notebooks with 6 TFT touchscreens launched in India on January 29, 2008. ... User with Treo (PDA with smartphone functionality) Personal digital assistants (PDAs) are handheld computers, but have become much more versatile over the years. ... For the tax agency in Ireland of the same name, see Revenue Commissioners. ... The New Taiwan Dollar (新臺幣 or 新台幣; ISO 4217 code TWD; common abbreviation NT$), or simply Taiwan Dollar, is the currency of the Republic of China (on Taiwan). ... A fiscal year (or financial year or accounting reference date) is a 12-month period used for calculating annual (yearly) financial statements in businesses and other organizations. ... USD redirects here. ... This article is about work. ... A website (alternatively, web site or Web site) is a collection of Web pages, images, videos or other digital assets that is hosted on one or more web servers, usually accessible via the Internet. ... The Taiwan Stock Exchange Corporation (TSEC) is a financial institution, located in Taiwan, Republic of China, located at 17 Po-Ai Road, Taipei, Taiwan. ... Traditional Chinese characters refers to one of two standard sets of printed Chinese characters. ... A motherboard is the central or primary circuit board making up a complex electronic system, such as a modern computer. ... A graphics/video/display card/board/adapter is a computer component designed to convert the logical representation of visual information into a signal that can be used as input for a display medium. ... Optical Storage is made possible by data storage devices such as optical discs and holographic storage systems. ... User with Treo (PDA with smartphone functionality) Personal digital assistants (PDAs) are handheld computers, but have become much more versatile over the years. ... An ultraportable IBM X31 with 12 screen on an IBM T43 Thin & Light laptop with a 14 screen HCLs $329 miniature notebooks with 6 TFT touchscreens launched in India on January 29, 2008. ... In information technology, a server is an application or device that performs services for connected clients as part of a client-server architecture. ... Computer networking devices are units that mediate data in a computer network. ... A tower case featuring a modern design. ... Various components An electronic component is a basic electronic element usually packaged in a discrete form with two or more connecting leads or metallic pads. ... Computer cooling is the process of removing heat from computer components. ... IPA may refer to: The International Phonetic Alphabet or India Pale Ale ... The Source by Greyworld, in the new LSE building Paternoster Square. ... The Taiwan Stock Exchange Corporation (TSEC) is a financial institution, located in Taiwan, Republic of China, located at 17 Po-Ai Road, Taipei, Taiwan. ...

Contents

History

Asus was founded in 1989 in Taipei, Taiwan by TH Tung, Ted Hsu, Wayne Hsieh and MT Liao - all four were computer engineers from Acer. The name Asus originated from Pegasus, the winged horse of Greek mythology.[2] The first three letters of the word were dropped to give the resulting name a high position in alphabetical listings. Year 1989 (MCMLXXXIX) was a common year starting on Sunday (link displays 1989 Gregorian calendar). ... Alternative meaning: Taipei County City nickname: the City of Azaleas Capital District Xinyi Area  - Total  - % water Ranked 16 of 25 271. ... Acer (LSE: ACID) (Traditional Chinese: ) is a Taiwanese multinational electronics manufacturer. ... For other uses, see Pegasus (disambiguation). ...


In 2005, shipments from Asus, ECS, Gigabyte, and MSI totaled 104.86 million units. Asus led with 52 million units, followed by ECS with 20 million, MSI with 18 million, and Gigabyte with 16.6 million. Year 2005 (MMV) was a common year starting on Saturday (link displays full calendar) of the Gregorian calendar. ... Elitegroup Computer Systems (or ECS) is a Taiwan-based electronics firm. ... Gigabyte (or Giga-byte) Technology is a Taiwan-based manufacturer of computer hardware products best known for its motherboards. ... Micro-Star International (MSI) is a Taiwanese computer and components manufacturer. ...


Asus also produces components for other corporations, including Sony (PlayStation 2)[citation needed], Apple Inc. (iPod, iPod Shuffle, MacBook), Alienware, Falcon Northwest, Palm, Inc., HP and Compaq. Sony Corporation ) is a Japanese multinational corporation and one of the worlds largest media conglomerates with revenue of $66. ... PS2 redirects here. ... Apple Inc. ... iPod is a brand of portable media players designed and marketed by Apple Inc. ... iPod shuffle is an iPod digital audio player designed and marketed by Apple Inc. ... This article is about the Apple computer called MacBook. For the MacBook family as a whole, see MacBook family. ... Alienware is an American computer hardware company and a wholly-owned subsidiary of Dell Computer Corporation. ... Falcon Northwest is a personal computer manufacturing company located in Medford, Oregon, USA which was founded in 1992 by its current President Kelt Reeves. ... Palm, Inc. ... The Hewlett-Packard Company (NYSE: HPQ), commonly known as HP, is a very large, global company headquartered in Palo Alto, California, United States. ... Compaq Computer Corporation is an American personal computer company founded in 1982, and now a brand name of Hewlett-Packard. ...


Relationship with Intel

In the early 1990s, Taiwan based motherboard manufacturers had not yet established their leading positions in the computer hardware business. Any new Intel processors would have been supplied to better established companies like IBM first, and the Taiwanese companies would be forced to wait for approximately six months after IBM received their engineering prototypes. [3] Intel Corporation (NASDAQ: INTC, SEHK: 4335), founded in 1968 as Integrated Electronics Corporation, is an American multinational corporation that is best known for designing and manufacturing microprocessors and specialized integrated circuits. ... For other uses, see IBM (disambiguation) and Big Blue. ... Prototypes or prototypical instances combine the most representative attributes of a category. ...


When the Intel 486 was released as engineering samples, Asus decided to design its own 486 motherboard without having a 486 processor engineering sample on site, using only the technical details published by Intel and the experience they gained while making the 386 compatible motherboards. When Asus finalized its 486 motherboard prototype, they took it to Intel's base in Taiwan for testing. Unsurprisingly, they were not formally greeted when they arrived. It turned out that Intel's own 486 motherboard prototype had encountered design flaws, and Intel's engineers were rectifying it. The Asus founders exercised their experience with the 486 and had a look at Intel's malfunctioning motherboard. Their solution worked, to the Intel engineers' surprise. Intel then tested the Asus prototype, which functioned perfectly. This marked the beginning of an informal relationship between the two companies – Asus now receives Intel engineering samples ahead of its competitors.[4] The Intel486[1] brand refers to Intels family of i486 (incl. ... 386 DX redirects here. ...


Asus is one of the main supporters of Intel's Common Building Block initiatives. Common Building Block is a set of standards for laptop components introduced by Intel in 2005, slowly being adopted by some manufacturers in 2006 (e. ...


Corporate restructuring

As of 3 January 2008, Asus has been in the process of restructuring its operations. The company will be split into three distinct operational units: ASUS, Pegatron, and Unihan. The Asus brand will be used solely for first party branded computers. Pegatron will handle motherboard and component OEM manufacturing. Unihan will focus on non-PC manufacturing such as cases and molding. In the process of restructuring, the highly criticized pension plan restructuring effectively zeroed out the current pension balances. Previous employee contributions were returned.[5]


Timeline

  • September/October 2003: debuts in the cellphone market with the J100 model.[6]
  • September 2005: releases their first PhysX accelerator card[7]
  • December 2005: enters the LCD TV market with the TLW32001 model, initially only available on the Taiwan market.[8]
  • March 9, 2006: Asus is announced to be one of the producers of the first Microsoft Origami models, together with Samsung and Founder. Samsung and Asus devices expected by April 2006.[9]
  • August 8, 2006: announced joint venture with Gigabyte Technology[10]
  • June 5, 2007: Asus announced the Eee PC at COMPUTEX Taipei 2007
  • September 9, 2007 Asus started to support Blu-ray by announcing the release of BD-ROM/DVD writer PC drive, BC-1205PT.[11] It has been followed by the release of several Blu-ray based notebooks.
  • October 31, 2007: launched their PDA/smartphone range to the UK market
  • January 3, 2008: Asus formally splits into three companies: ASUStek, Pegatron and Unihan[12]

PhysX can refer either to a proprietary realtime physics engine middleware SDK developed by AGEIA (formerly known as the NovodeX SDK) or their PPU expansion card designed to accelerate that SDK. Middleware physics engines allow game developers to avoid writing their own code to handle the complex physics interactions possible... is the 68th day of the year (69th in leap years) in the Gregorian calendar. ... Year 2006 (MMVI) was a common year starting on Sunday of the Gregorian calendar. ... Samsung Q1 UMPC, using Touch Pack Interface. ... The Samsung Group (Korean: 삼성그룹, Samseong Geurup) is South Koreas largest conglomerate (chaebol) and one of the largest super-multinationals in the world leading several major global industries. ... is the 220th day of the year (221st in leap years) in the Gregorian calendar. ... Year 2006 (MMVI) was a common year starting on Sunday of the Gregorian calendar. ... Gigabyte (or Giga-byte) Technology is a Taiwan-based manufacturer of computer hardware products best known for its motherboards. ... is the 156th day of the year (157th in leap years) in the Gregorian calendar. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... The Eee PC is an ultra-portable laptop designed by Intel and ASUS, aimed at the consumer market. ... is the 252nd day of the year (253rd in leap years) in the Gregorian calendar. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... is the 304th day of the year (305th in leap years) in the Gregorian calendar. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... is the 3rd day of the year in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini (or common era), in accordance to the Gregorian calendar. ...

Manufacturing facilities

As of January 2006, Asus has manufacturing facilities in Taiwan (Taipei, Lujhu, Nankan, Kweishan) and in mainland China (Suzhou), Juarez, Mexico and Czech Republic with a monthly production capacity of two million motherboards and 150,000 notebook computers.[13] 2006 is a common year starting on Sunday of the Gregorian calendar. ... This article is about the city. ... Lujhu (蘆竹) is a rural township in northwestern Taoyuan County, Taiwan Province of the Republic of China. ... Nankan (南竿鄉 Pinyin: Nángān) is one of the Matsu Islands and the capital township of Lienchiang County (which coincides geographically with the Matsus). ... This article is about the city in Jiangsu. ...


Asus original features

Asus has introduced a number of original features and tools that complemented its products, especially motherboards. The table below lists them, together with some third-party technologies, rebranded under Asus-specific names (note: the acronym AI, which prefixes many of the feature names, stands for Asus Intelligence).

Name Year of Introduction Product Description Patented
AI NET 2002 Motherboards Diagnoses LAN connection problems before starting the OS Y
AI NOS 2005 Motherboards Non-delay Overclocking System. A dynamic overclocking technology Y
AI Proactive 2004 Motherboards a blanket term for all AI enhancements Y
AI Quiet/Q-Fan 2003 Motherboards Controls fan-speed to requirement for noise management N
Audio DJ 2005 Motherboards and notebooks Allows playing Audio CDs without turning the computer on. Notebooks supporting this feature normally have play/pause, stop and other control buttons on the front, where they are accessible even when the notebook is closed. N
Express Gate /Lite 2008 Motherboards On boot-up, the user is given the option to boot a version of Linux stored on a bit of Flash memory on the motherboard. Users can surf the internet and use Skype, IM, YouTube, webmail and internet file downloads without booting Windows. Y
Asus EZ Flash 2004 Motherboards Allows update of the BIOS through a non-boot floppy which just contains the new BIOS image. Built-in with the BIOS firmware and can be accessed by pressing ALT+F2 during the power-on self-test N
C.P.R.
(CPU Parameter Recall)		 2004 Motherboards Automatically restore default CPU settings at reboot when the system fails due to overclocking. Y
Asus CrashFree BIOS 2004 Motherboards If the BIOS becomes corrupted, CrashFree BIOS 2 allows the user to perform a recovery using the motherboard support CD. Y
Color Shine (or Colour Shine), Crystal Shine 2006 Laptop LCDs Asus marketing names for the anti-reflective LCD technology. N
GameFace Live 2004 Graphics Cards A multi-player audio and video chat solution allowing online gamers to see and talk to each other while playing. As of 2006, it is limited to DirectX games and allows up to eight simultaneous players. N
GameLiveShow 2004 Graphics Cards Allows gamers to broadcast N
WiFi-AP 2005 Motherboards WiFi AccessPoint module bundled with some motherboards, Notably the P5E3 Deluxe/WiFi-AP@n that includes 802.11n. N
Music Alarm 2007 Motherboards BIOS feature makes the computer play music from a CD at a user-defined date. Y
Q-Connector 2006 Motherboards Front-panel connectors plug into this block. The block is then plugged into the motherboard for easy removal and installation. Y
Stack Cool 2006 Motherboards The back of the motherboard is designed for optimal heat dissipation of onboard components. Y
AI Gear 2007 Motherboards Uses adjustable profiles to change CPU frequency and Core voltage to minimize noise and power consumption. Y
O.C. Profile 2006 Motherboards Allows users to store multiple BIOS settings for distribution or sharing. Settings can be stored in CMOS or as a separate file. Y
GreenASUS 2006 All Products with this badge comply with the RoHS initiative. N

For other uses, see Patent (disambiguation). ... Image File history File links Yes_check. ... AMD Athlon XP Overclocking BIOS Setup on ABIT NF7-S. FSB frequency (External clock) has increased from 133 MHz to 148 MHz, and clock multiplier factor has changed from 13. ... Image File history File links Yes_check. ... Image File history File links Yes_check. ... Image File history File links X_mark. ... CD may stand for: Compact Disc Canadian Forces Decoration Cash Dispenser (at least used in Japan) CD LPMud Driver Centrum-Demokraterne (Centre Democrats of Denmark) Certificate of Deposit České Dráhy (Czech Railways) Chad (NATO country code) Chalmers Datorförening (computer club of the Chalmers University of Technology) a 1960s... Image File history File links X_mark. ... Image File history File links Yes_check. ... For other uses, see Bios. ... Power-on self-test (POST) is the common term for a computer, router or printers pre-boot sequence. ... Image File history File links X_mark. ... Image File history File links Yes_check. ... Image File history File links Yes_check. ... An anti-reflective screen is an electronic display with an anti-reflective coating designed to reduce glare. ... Image File history File links X_mark. ... 2006 is a common year starting on Sunday of the Gregorian calendar. ... Microsoft DirectX is a collection of application programming interfaces for handling tasks related to multimedia, especially game programming and video, on Microsoft platforms. ... Image File history File links X_mark. ... Image File history File links X_mark. ... Image File history File links X_mark. ... Image File history File links Yes_check. ... Image File history File links Yes_check. ... Image File history File links Yes_check. ... Image File history File links Yes_check. ... Image File history File links Yes_check. ... The Restriction of Hazardous Substances Directive (ROHS) became European Law in February 2003. ... Image File history File links X_mark. ...

See also

The ASUS Eee PC (pronounced as the letter e, IPA /iː/) is a subnotebook computer designed by ASUS and Intel. ... There are very few or no other articles that link to this one. ...

References

  1. ^ retrieved 25 May 2007, using 25 May 2007 NWT-USD coversion rate
  2. ^ Russian-language interview with Alexander Kim, October 2003
  3. ^ 巨獅傳奇：華碩成長為世界500強的故事
  4. ^ 巨獅傳奇：華碩成長為世界500強的故事
  5. ^ [http://www.dailytech.com/New+ASUS+Corporate+Structure+Zeroes+Employee+Pensions/article10206.htm "New ASUS Corporate Structure Zeroes Employee Pensions", DailyTech, 3 January 20080
  6. ^ J100 Phone from Asus
  7. ^ Asus PhysX Card Ready
  8. ^ Asus enters LCD TV market with TLW32001 32" LCD TV
  9. ^ Microsoft Unfolds Origami at the 2006 CeBIT expo
  10. ^ Asustek and Gigabyte form joint venture
  11. ^ Asus BD-ROM/DVD writer drive (2007). Retrieved on 2007-09-09.
  12. ^ New ASUS Corporate Structure Zeroes Employee Pensions
  13. ^ Data retrieved from Asus' official website.

Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... is the 252nd day of the year (253rd in leap years) in the Gregorian calendar. ...

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