Activia is a low-fat probiotic yogurt-like produced by Danone (Dannon in the U.S.) and sold in pots of 113 g and 650 g. Activia contains the probiotic bacterium Bifidobacterium animalis. It also contains vitamin B12 and calcium. Probiotics are dietary supplements containing potentially beneficial bacteria or yeast, with lactic acid bacteria (LAB) as the most common microbes used. ... Yoghurt Yoghurt or yogurt, less commonly yoghourt or yogourt, is a dairy product produced by bacterial fermentation of milk. ... Groupe Danone SA is an international food products company with its central headquarters in France, specializing in dairy products, especially famous for its yoghurt. ... Probiotics are dietary supplements containing potentially beneficial bacteria or yeast, with lactic acid bacteria (LAB) as the most common microbes used. ... Binomial name (Mitsuoka 1969) Scardovi and Trovatelli 1974 Subspecies Bifidobacterium animalis is a Gram-positive anaerobic rod-shaped bacterium, which can be found in the intestines of most mammals, including man. ...

Activia is available in strawberry, peach, pear, coconut, vanilla, blueberry, prune, fig, pineapple, aloe vera, and rhubarb varieties, as well as a variety known as "Cereals". Species 20+ species; see text The strawberry (Fragaria) is a genus of plants in the family Rosaceae and the fruit of these plants. ... Binomial name (L.) Batsch Percentages are relative to US recommendations for adults. ... This article does not cite any references or sources. ... Binomial name L. For other uses, see Coconut (disambiguation). ... Vanilla pods Vanilla is a flavouring derived from orchids in the genus Vanilla native to Mexico. ... For other uses, see Blueberry (disambiguation). ... Prune refers to any of more than 125 varieties of fruit, most grown for drying. ... Species About 800, including: Ficus altissima Ficus americana Ficus aurea Ficus benghalensis- Indian Banyan Ficus benjamina- Weeping Fig Ficus broadwayi Ficus carica- Common Fig Ficus citrifolia Ficus coronata Ficus drupacea Ficus elastica Ficus godeffroyi Ficus grenadensis Ficus hartii Ficus lyrata Ficus macbrideii Ficus macrophylla- Moreton Bay Fig Ficus microcarpa- Chinese... For other uses, see Pineapple (disambiguation). ... Binomial name (L.) Burm. ... Species About 60, including: R. nobile R. palmatum For other uses see Rhubarb (disambiguation) Rhubarb is a perennial plant that grows from thick short rhizomes, comprising the genus Rheum. ...

Danone claims that the "Bifidus regularis" helps digestive discomfort and regularity. Binomial name (Mitsuoka 1969) Scardovi and Trovatelli 1974 Subspecies Bifidobacterium animalis is a Gram-positive anaerobic rod-shaped bacterium, which can be found in the intestines of most mammals, including man. ...

Activia has been sold all over Europe for many years, and now has entered USA with an aggressive ad campaign.

External links

• Bifidusdigestivum.com - An analysis of the terms Bifidus Digestivum, Bifidus Regularis, L. Casei Imunitass and their variants, as well as the marketing strategy, and information about the potential health benefits of live yogurts.
• Danone - The manufacturers of Activia

v • d • e Groupe Danone Co.
Corporate Directors:	Bruno Bonnell · Richard Goblet d'Alviella · Michel David-Weill · Emmanuel Faber · Jean Laurent · Hirokatsu Hirano · Bernard Hours · Christian Lauble · Hakan Mogren · Jacques Nahmlas · Benoît Potier · Franck Riboud · Jacques Vincent
Products:	Actimel (DanActive in US) · Activia · Evian · Lattella · Volvic
Annual Revenue: $18.6 billion USD ( 12% FY 2004) · Employees: 89,449 · Stock Symbol: Euronext: BN NYSE: DA · Website: www.danonegroup.com