Aflac's new logo designed by FutureBrand showing their famous duck mascot

Aflac's old logo

Aflac (NYSE: AFL, TYO: 8686 ) is an American insurance company, which was founded by three brothers, John, Paul, and Bill Amos in 1955 in Columbus, Georgia. Image File history File links corporate logo File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... Image File history File links corporate logo File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... Image File history File links File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... Image File history File links File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... New York Stock Exchange (June 2003) The New York Stock Exchange (NYSE) , also nicknamed the Big Board, is by far the largest stock exchange in the world (by dollar volume) and second largest by number of listings. ... The Tokyo Stock Exchange (東京証券取引所 Tōkyō Shōken Torihikijo, abbreviated TSE) is the worlds second-largest stock exchange market. ... Insurance, in law and economics, is a form of risk management primarily used to hedge against the risk of potential financial loss. ... 1955 (MCMLV) was a common year starting on Saturday of the Gregorian calendar. ... Columbus is a city located in Muscogee County, Georgia. ...

The company's corporate name was formerly American Family Life Assurance Company, but in 1990 the acronym was formally adopted as the legal name. The official name on the firm's Web site, and for legally selling insurance, is the American Family Life Assurance Company of Columbus.

Aflac has three realms of operations: New York State, the rest of the United States, and Japan (where they still use the term "American Family" in its commercials). State nickname: Empire State Other U.S. States Capital Albany Largest city New York Governor George Pataki Official languages None Area 141,205 km² (27th)  - Land 122,409 km²  - Water 18,795 km² (13. ...

At the end of 2004, the corporation's total assets were more than $59 billion. They offer insurance coverage for accidents/disabilities, cancer, short-term disabilities, hospital intensive care, hospital confinement indemnity, long-term care, hospital confinement sickness indemnity, long-term care, specified health event, life, vision, and dental. 2004 (MMIV) was a leap year starting on Thursday of the Gregorian calendar. ...

In 2005, the logo was changed so that the duck would be associated with the company so more people can recognize it.

Aflac Duck

The Aflac duck

They have become much more famous and well known in recent times with their famous Aflac duck commercials (with Gilbert Gottfried providing the voice) on television which started airing in December of 1999. The Aflac duck character has now starred in many different commercials, due in part to the company's raised assets in the years since his introduction. Image File history File links A picture of AFLACs famous commercial advertising duck. ... Subfamilies Dendrocygninae Oxyurinae Anatinae Merginae For other uses, see Duck (disambiguation). ... Gilbert Gottfried (born February 28, 1955, in Brooklyn, New York) is a Jewish American stand-up comedian and actor noted for his grating voice, his squint, his Brooklyn accent and his tendency to shout. ... 1999 (MCMXCIX) was a common year starting on Friday, and was designated the International Year of Older Persons by the United Nations. ...

The effect is created through a combination of footage of real ducks, CGI effects, and life-like puppets for close-ups. Most commercials feature the people discussing the short-term disability insurance that Aflac provides but with the people unable to remember the name of the company and the duck "quacking" the company name to jog their memory. The duck also has an explosive temper which leads him to outbursts that invariably backfire on him. Misfortunes befalling the Aflac duck include falling off the Grand Canyon, getting hit by a train, and having a car fall on him. The seawater creature in The Abyss marked CGIs acceptance in the visual effects industry. ... Elmo, a popular puppet from Sesame Street. ... The Grand Canyon was made by eroision. ...

There have also been some celebrities to star in the ads, such as Chevy Chase, Yogi Berra, Donald Trump's wife Melania Trump, and the United States Olympic synchronized swimming team. (Berra's ad takes place in a barber shop and features three new Yogiisms: Chevy Chase Chevy Chase (born Cornelius Crane Chase on October 8, 1943 in Woodstock, New York) is an American comedian, writer and television and film actor. ... Yogi Berra on his 80th birthday Lawrence Peter Yogi Berra (born May 12, 1925) is a former catcher and manager in Major League Baseball who played almost his entire career for the New York Yankees and was elected (with Sandy Koufax) to the baseball Hall of Fame in 1972. ... Donald John Trump, Sr. ... Melanija Knavs Melania Knauss-Trump (born Melanija Knavs, anglicized to Melania Knauss, on April 26, 1970) is a model from Slovenia, and is the wife of the prolific American business executive and real estate magnate Donald Trump, who is 24 years her senior and whom she married on January 22... For months before the Olympic Games, runners relay the Olympic Flame from Olympia to the opening ceremony. ... A hybrid of swimming, gymnastics, and ballet, synchronized swimming involves competitors (either individuals, duets or teams) combining strength, endurance, flexibility, grace and artistry with exceptional breath control while upside down underwater. ... Yogiisms are quotations by Yogi Berra, who, besides being a baseball player, was also famous for fracturing the English language in provocative, interesting ways. ...

"It's the one you really need to have -- if you don't have it -- that's why you need it"

"If you get hurt and miss work, it won't hurt to miss work"

"They give you cash, which is just as good as money."

Technically speaking, they were intentionally conceived as Yogiisms, and thus they aren't "true" yogiisms.) The duck has even appeared in Lemony Snicket's A Series of Unfortunate Events, although instead of saying 'Aaaa-Flack!', it just says 'Aaaaa!' Aflac also did a commercial advertising both Aflac and Lemony Snicket's A Series of Unfortunate Events. On that commercial only is the voice revealed of the duck yelling "Aaaa-Flack!". The duck is in the scene where the stove falls on the boat. The Aflac duck also appears in commercials in Japan, though with a slightly different voice quacking "Aflac!" Also in all Aflac commercials, usually at the end, is this re-appearing man that walks by giving a dirty look at the duck. Lemony Snickets A Series of Unfortunate Events is a 2004 movie, directed by Brad Silberling. ...

Awards for diversity

Aflac was named one of the 100 Best Companies for Working Mothers in 2004 by Working Mothers magazine. 28% of Aflac executives are women. Of them, 24% are women of color.

In 2004, Aflac was named by Fortune magazine as the eighth most admired company in the life and health insurance sector in its annual listing of "America's Most Admired Companies." 2004 (MMIV) was a leap year starting on Thursday of the Gregorian calendar. ... Categories: Magazines stubs | Time Warner subsidiaries | Business magazines ...

External links

• Aflac