 aussieBum undies range, Ice Blue aussieBum is an Australian swimwear manufacturer that caters primarily towards male consumers. In recent years aussieBum has also increased its product line to include underwear and clothing. The company is seen as having a large following among fashion-influential metrosexual and gay consumers. Image File history File links No higher resolution available. ...
For the sequel to the computer game Entrepreneur, which has no article of its own, see The Corporate Machine. ...
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For other uses, see Fashion (disambiguation). ...
Womans bathing suit, 1920s, USA A swimsuit (also swimmers), bathing suit (also bathers) or swimming costume (sometimes shortened to cozzie) is an item of clothing designed to be worn for swimming. ...
A pair of mens briefs Undergarments, also called underwear or sometimes intimate clothing, are clothes worn next to the skin, usually under other clothes. ...
Clothing protects the vulnerable nude human body from the extremes of weather, other features of our environment, and for safety reasons. ...
Look up slogan in Wiktionary, the free dictionary. ...
A website (alternatively, Web site or web site) is a collection of Web pages, images, videos and other digital assets that is hosted on one or several Web server(s), usually accessible via the Internet, cell phone or a LAN. A Web page is a document, typically written in HTML...
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Womans bathing suit, 1920s, USA A swimsuit (also swimmers), bathing suit (also bathers) or swimming costume (sometimes shortened to cozzie) is an item of clothing designed to be worn for swimming. ...
A pair of mens briefs Undergarments, also called underwear or sometimes intimate clothing, are clothes worn next to the skin, usually under other clothes. ...
Clothing protects the vulnerable nude human body from the extremes of weather, other features of our environment, and for safety reasons. ...
It has been suggested that Ãœbersexual be merged into this article or section. ...
GAY can mean: Gay, a term referring to homosexual men or women The IATA code for Gaya Airport Category: ...
In 2001, director Sean Ashby started aussieBum when he couldn’t find the style of swimwear he grew up with. The company had an inauspicious launch in the middle of the dot-com bust, and at the time the original website ran from a suburban lounge room, created by Ashby with bootleg web software. Joined by co-director Guyon Holland, they created a new market by bringing back the classic speedo-style Aussie cossie and introducing digital prints and other vibrant designs. Since starting out with only AU$20,000, aussieBum is now a multi-million dollar global enterprise, employing over 30 people, manufacturing over 150 different styles of products. The dot-com bubble was a speculative bubble covering roughly 1995–2001 during which stock markets in Western nations saw their value increase rapidly from growth in the new Internet sector and related fields. ...
ISO 4217 Code AUD User(s) Australia, Kiribati, Nauru, Tuvalu, Christmas Island, Cocos (Keeling) Islands, and Norfolk Island Inflation 2. ...
All aussieBum products are manufactured in Australia with the business run completely out of the company's headquarters in the Sydney suburb of Leichhardt. The brand is sold in some of the biggest department stores in the world such as Selfridges and Harvey Nichols in London, Printemps in France and KaDeWe in Germany, and is distributed to more than 70 countries via their online e-store.[1] Leichhardt is a suburb in the Municipality of Leichhardt in the inner-west of Sydney, in the state of New South Wales, Australia. ...
Selfridges in Birmingham. ...
Harvey Nichols at the corner of Knightsbridge and Sloane Street in London A Harvey Nichols advertisement encourages women to buy an expensive pair of shoes that they are unable to afford and eat beans on toast every day until the next time they are paid A branch store in Central...
Boulevard Haussmann Printemps and metro stop at night Printemps (meaning Spring in French) is a French department store (or a grand magasin, literally big store). The flagship Printemps store is located on Boulevard Haussmann in the IXe arrondissement of Paris along with other famous department stores like Galeries Lafayette. ...
Kaufhaus des Westens (commonly abbreviated KaDeWe) is a very large department store in the city of Berlin. ...
The company is known for its highly creative products, such as Essence underwear; which contains vitamins locked in the fibre which releases through the skin,[2] and the Wonderjock; underwear designed to enhance the appearance of men's assets, causing quite a stir from news broadcasters around the world.[3]
The company has no sales representatives overseas but relies on the strength of the company website. Australian sales make up only 10% of its business, and is on its way to AU$20 million in annual sales.[4] ISO 4217 Code AUD User(s) Australia, Kiribati, Nauru, Tuvalu, Christmas Island, Cocos (Keeling) Islands, and Norfolk Island Inflation 2. ...
Advertising aussieBum promote their products in non-traditional venues on the internet, such as blogs, the social networking site MySpace and the online game Second Life. Cultivating the image of a larrikin Australian has also helped the company in getting noticed in overseas markets where Australian culture is still a novelty. Image File history File links No higher resolution available. ...
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MySpace is a social networking website offering an interactive, user-submitted network of friends, personal profiles, blogs, groups, photos, music, and videos. ...
This article is about a virtual world. ...
Celebrities including Ewan McGregor, Billy Connolly, and Daniel Radcliffe are fans of the cossies while Australian pop singer Kylie Minogue featured buff men wearing aussieBums in the video clip for Slow. Soccer superstar and men's fashion trendsetter David Beckham has also appeared in the brand.[5] Ewan Gordon McGregor (born March 31, 1971) (IPA pronunciation: [1]) is a Scottish actor who has had significant success in mainstream, indie and art house films. ...
William Billy Connolly, CBE, (born 24 November 1942) is a Scottish comedian, musician, presenter, and actor. ...
Daniel Jacob Radcliffe[1] (born 23 July 1989) is an English film, television and stage actor. ...
Kylie Ann Minogue (IPA: [1]) (born May 28, 1968) is a Grammy Award-winning Australian pop singer-songwriter and occasional actress. ...
David Beckham David Robert Joseph Beckham OBE (born May 2, 1975) is an English footballer born in Leytonstone, London. ...
Advertising continues with the brand's distinct cheeky style in campaigns such as Shearing the Rams, which repainted a 100-year old iconic Australian painting with muscle-bound blokes shearing sheep in just their undies.[6]
The Wonderjock In November 2006 the Wonderjock was launched in the aussieBum underwear lines. Wonderjocks have been designed to lift and enhance a man's assets, through the use of a fabric cup used to protrude things out instead of just down. 50,000 pairs of the new underwear were sold in the first seven days of being released.[7] The name was chosen as a pun on the popular Wonderbra line of push-up bras. The Wonderbra is best known in the United States as a push-up brassiere (bra) style re-introduced to the U.S. market in 1994. ...
Brassiere A brassiere or bra is a foundation garment for women consisting of shoulder straps, two cups, a center panel, an underbust band, sides, and a back. ...
In May 2007 the company also introduced Wonderjock technology into their swimwear line. Currently in the Classic and Storm varieties, a fabric pouch is used to enhance a man's package, particularly when getting out of cold water.
External links
See also A blue speedo A speedo, which takes its name from the swimsuit brand Speedo, may refer to any briefs-style male swimsuit such as those used in competitive swimming, regardless of the actual manufacturer (see genericized trademark). ...
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