Avon is a paperbackimprint of HarperCollins. Paperback may refer to a kind of book binding by which papers are simply folded without cloth or leather and bound - usually with glue rather than stitches or staples - into a thick paper cover; or to a book with this type of binding. ... In the publishing industry, an imprint is a brand name under which a work is published. ... Collins was a Scottish printing company founded by a Presbyterian schoolmaster, William Collins, in Glasgow in 1819, in partnership with Charles Chalmers, the younger brother of Thomas Chalmers, minister of Tron Church, Glasgow. ...
Avon Books was founded in 1941. Avon now publishes only historical romance titles, though in the past it has published many genre works. It was an important early paperback publisher. Look up romance in Wiktionary, the free dictionary. ... Paperback may refer to a kind of book binding by which papers are simply folded without cloth or leather and bound - usually with glue rather than stitches or staples - into a thick paper cover; or to a book with this type of binding. ...
And yet, when they do, there are complaints about many that either their books aren't truly romances anymore (they've been watered down to appeal more to a mainstream audience) or that they finally made it to hardcover after their writing had reached it's peak or they had "jumped the shark," so to speak.
Avon has different looks for its different level of authors, mid-list authors getting the worst covers that often include heroes and heroines with different hair color and looks than in the book.
Books like Diana Gabaldon's and Paullina Simons' The Bronze Horseman, (which was not well received critically but which romance readers loved) are longer and more epic.
Avonbooks were probably closer to the old pulp magazines than any other mass market paperback, a product of Joseph Meyer's belief in what the public wanted.
Avonbooks were by far sleazier, flashier and gaudier than any other book of the day.
Avon #36 (no number), is suppose to be The AvonBook of Great Mystery Stories, but to my knowledge, no one has ever seen a copy; and we must assume it, too, does not exist.
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