BC Powder is an over-the-counter analgesic pain reliever owned by GlaxoSmithKline Pharmaceuticals and manufactured in Memphis, TN. It was conceived in Durham, NC, in 1906, by Germain Bernard and C.T. Council, who took the initials of their last names to create the name of the nascent product. It contains 650 mg of aspirin, 33.3 mg of caffeine, and 195 mg of Salicylamide. BC readily promotes the fact that, due to its powder form, it dissolves faster than pain-relief tablets, and thus gets to work faster. It can be taken in a variety of ways, most commonly mixed into water or soda. BC is sold almost exclusively in the American South, where it is acknowledged to have a cult following. BC's marketers enjoy this honor, and sponsor many sporting events in the region. Indeed, the product's distinctive, oval-shaped blue logo is a familiar sight to attendees of Southern minor-league baseball parks and Southeastern Conference collegiate games. Image File history File links No higher resolution available. ... Over-the-counter (OTC) drugs are medicines that may be sold without a prescription and without a visit to a medical professional, in contrast to prescription drugs. ... An analgesic (colloquially known as a painkiller) is any member of the diverse group of drugs used to relieve pain (achieve analgesia). ... GlaxoSmithKline plc (LSE: GSK NYSE: GSK) is a British based pharmaceutical, biologicals, and healthcare company. ... City nickname: The River City or The Bluff City Location in the state of Tennessee County Shelby County, Tennessee Area  - Total  - Water 763. ... Durham is a city located in Durham County, North Carolina. ... Aspirin, or acetylsalicylic acid (IPA: ), (acetosal) is a drug in the family of salicylates, often used as an analgesic (to relieve minor aches and pains), antipyretic (to reduce fever), and as an anti-inflammatory. ... Caffeine is a xanthine alkaloid compound that acts as a stimulant in humans. ... Salicylamide is the common name for the substance o-hydroxybenzamide, or amide of salicyl. ... The U.S. Southern states or The South, known during the American Civil War era as Dixie, is a distinctive region of the United States with its own unique historical perspective, customs, musical styles, and cuisine. ... This article does not cite any references or sources. ... Part of the History of baseball series. ... This article needs additional references or sources for verification. ...

BC Powder has historically been most commonly associated with relief of headaches. In fact, many non-users of the brand erroneously believe the name of the product to be "BC Headache Powder." However, recent advertising and marketing endeavors by the company suggest that it is eager to associate itself with relief of general bodily aches and pains as well. Commercialism redirects here. ... Wikibooks has more about this subject: Marketing Look up marketing in Wiktionary, the free dictionary. ...

For several years, BC's television and radio commercials have featured real-life users of the product, non-actors who are encouraged to submit their stories to BC Powder through contests announced on radio programs. Recently, most entries have been culled from listeners of the Charlotte, NC-based radio program "The Big Show with John Boy and Billy." In recent years, members of the "Tom Joyner Radio Show's" predominantly African-American audience have appeared in BC commercials after hearing of the promotion on that program, or from promotions held on Joyner's annual "Fantastic Voyage" fantasy cruise. To meet Wikipedias quality standards and conform with our NPOV policy, this article or section may require cleanup. ... Tom Joyner (born November 23, 1949) is an African American radio host. ...

BC Powder also manufactures and markets BC Allergy Sinus Headache Powder and BC Arthritis Formula.

BC Powder is often confused with Goody's Powder, a similar product which contains Acetaminophen instead of Salicylamide. Coincidentally, Goody's is also owned by GlaxoSmithKline. Goodys Powder is an over-the-counter pain reliever, in elemental powder form, marketed and sold by GlaxoSmithKline Pharmaceuticals. ... Acetaminophen (USAN) or paracetamol (INN), is a popular analgesic and antipyretic drug that is used for the relief of fever, headaches, and other minor aches and pains. ... GlaxoSmithKline plc (LSE: GSK NYSE: GSK) is a British based pharmaceutical, biologicals, and healthcare company. ...

External link

• Official BC Powder site