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Baja Fresh is a restaurant chain of fresh Mexican style restaurants founded in Newbury Park, California, United States in 1990 by Jim and Linda Magglos. A little known fact about Baja Fresh is the j in baja is pronounced as a hard j like in the words jack and jill(Ba-ja Fresh). Categorized as a "fast-casual" restaurant, the quality and preparation time of its food is between that of a fast-food restaurant and a more formal restaurant. It is headquartered in Thousand Oaks, California. Image File history File links Baja_Fresh_Logo. ...
Image File history File links Baja_Fresh_Logo. ...
A restaurant chain is a set of related restaurants, typically with the same name in many different locations either under shared corporate ownership (e. ...
Toms Restaurant, a restaurant in New York made familiar by Suzanne Vega and the television sitcom Seinfeld A restaurant is an establishment that serves prepared food and beverages to order, to be consumed on the premises. ...
The community of Newbury Park, California lies on a western portion of the city of Thousand Oaks and an unincorporated portion of southern Ventura County. ...
A fast casual restaurant is a type of restaurant which is similar to a fast-food restaurant in that it does not offer full table service, but promises a somewhat higher quality of food and atmosphere. ...
A fast-food restaurant is a restaurant characterized both by food which is supplied quickly after ordering, and by minimal service. ...
Thousand Oaks is a city in Ventura County, California, in the United States. ...
A feature of Baja Fresh restaurants is a self-serve salsa bar. Similar competitors include Baja Bud's, Mesa Fresh Mexican Grill, Sharky's Mexican Grill, Panchero's Mexican Grill, Chipotle Mexican Grill, Moe's Southwest Grill, Qdoba, Rubio's Fresh Mexican Grill and Bumble Bee's Baja Grill. Pancheros Mexican Grill is a chain of fast casual restaurants in the United States serving Mexican-style cuisine. ...
Chipotle Mexican Grill (NYSE: CMG) is a Denver, Colorado-based chain of restaurants specializing in San Francisco burritos and tacos. ...
Moes Southwest Grill is an American fast casual restaurant franchised by Raving Brands in the style of Tex-Mex or Fresh Mex. ...
Qdoba Mexican Grill (formerly known as Z-TECA Mexican Grill) is a chain of restaurants in the United States serving Mexican-style cuisine. ...
Rubios Fresh Mexican Grill, formerly known as Rubios Baja Grill, also simply known as Rubios, is a fast casual restaurant chain specializing in Mexican food, with an emphasis on fish tacos. ...
In 2002, Baja Fresh became a wholly owned subsidiary of Wendy's International with a purchase price of $275 million. Under Wendy's ownership, sales at the chain slid, and it began to lose money. On November 28, 2006, Wendy's sold Baja Fresh to a private investor consortium.[1] Wendys International, Inc. ...
According to the Wendy's website, as of October 12, 2006:
There were 299 units operating, including company-owned and franchised. Annual revenues were $172 million. Average Annual Sales per restaurant was $1.2 million. Systemwide Average Check was between $7.00 and $8.00.
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