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Encyclopedia > Blue Square
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Blue Square was launched on 5th May 1999 and is one of the largest interactive betting services in the UK. The product suite offered by Blue Square has grown from its traditional bookmaking business to now offer all aspects of the gaming market including casino, slots and poker. The fixed odds betting services covers many channels including the Internet, Interactive TV, WAP and telephone. Gambling (or betting) is any behavior involving risking money or valuables (making a wager or placing a stake) on the outcome of a game, contest, or other event in which the outcome of that activity depends partially or totally upon chance or upon ones ability to do something. ... A bookmaker, or a bookie, is an organisation or a person that takes bets and may pay winnings depending upon results and, depending on the nature of the bet, the United States, with Singapore and Canada, the only legal bookmaker is state_owned and operated. ... Mirage Hotel & Casino, Las Vegas. ... This article or section does not cite its references or sources. ... Poker Room at the Trump Taj Mahal, Atlantic City, New Jersey Poker is a card game, the most popular of a class of games called vying games, in which players with fully or partially concealed cards make wagers into a central pot, which is awarded to the player or players... Interactive television describes any number of efforts to allow viewers to interact with television content as they view. ... To meet Wikipedias quality standards, this article or section may require cleanup. ... Look up Telephone in Wiktionary, the free dictionary. ...


Always innovative, Blue Square started in-running betting on the FTSE 100 Index followed by online Snail and Hamster Racing, although subsequent events featuring Alligators and Turkeys allegedly attracted the interest of animal rights activists and The Vegetarian Society respectively. The FTSE 100 Index (pronounced footsie) is a share index of the 100 most highly capitalized companies listed on the London Stock Exchange, begun on January 3, 1984. ...


Blue Square was a wholly owned subsidiary of the Intercapital Group Ltd (ICAP) until January 2003 when it was acquired by The Rank Group, one of the UK's leading leisure and entertainment companies. The Rank Group plc was established on December 22, 1995 as a public limited company in England and Wales and in October 1996 it became a holding company owning all the outstanding shares of the Rank Organisation. ...


Acquired for £37m in 2003, it is currently unprofitable (2005 loss: £2m).


External links

  • Official site


 

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