Brandweek is a weekly American marketing trade publication. First published in 1986 as Adweek's Marketing Week, the publication changed its name in 1992 after facing a legal threat from the U.K.'s Marketing Week magazine. Brandweek covers the world of marketing from big-budget ad campaigns to under-the-radar guerrilla efforts. The publication is part of the Adweek Group of magazines owned by Dutch conglomerate VNU. It publishes 46 issues a year. Adweek is a weekly American advertising trade publication. ... VNU (Verenigde Nederlandse Uitgeversbedrijven), which translates into English as United Dutch Publishing Companies) is a Dutch media conglomerate. ...