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Encyclopedia > Burton Snowboards
Burton Snowboards Inc.
Type Private
Founded 1977
Headquarters Burlington, Vermont
Key people Jake Burton, Founder and Chairman; Laurent Potdevin, President and CEO
Industry Sporting Goods
Products Snowboard equipment, apparel, accessories
Employees N/A
Website http://www.burton.com/

Burton Snowboards is the world's leading manufacturer[1] of snowboards with an estimated 30% to 35% marketshare.[2] Founded by Jake Burton Carpenter in 1977, the company specializes in a broad product line aimed at snowboarders: hard goods, outerwear, accessories. Aside from selling goods under its own brand name, Burton incorporates several sub-brands which focus on a specific specialty. These sub-brands include Anon Optics (snowboard goggles and eyewear), R.E.D. Protection (helmets and body armor), Analog Outerwear, and Gravis Footwear. In 2005, Four Star Distribution sold four of its snowboard brands to Burton, including Forum Snowboarding, Jeenyus Snowboards, Foursquare Outerwear, and Special Blend (SB) Outerwear. Burton, a private company, also owns Channel Island Surf Co. Burton's professional snowboard team includes Zack Haviland, Shaun White, Jeremy Jones, and Terje Haakonsen. Image File history File links Burton. ... The term privately held company refers to ownership of a business company in two different ways—first, referring to ownership by non-governmental organizations; and second, referring to ownership of the companys stock by a relatively small number of holders who do not trade the stock publicly. ... Also: 1977 (album) by Ash. ... Burlington is the largest city in the U.S. state of Vermont and is the shire town of Chittenden County, Vermont. ... To meet Wikipedias quality standards, this article or section may require cleanup. ... This article is about work. ... A website (alternatively, Web site or web site) is a collection of Web pages, images, videos or other digital assets that is hosted on one or several Web server(s), usually accessible via the Internet, cell phone or a LAN. A Web page is a document, typically written in HTML... A snowboard with strap-in bindings A snowboard is a board ridden in snowboarding to descend a snow-covered slope. ... To meet Wikipedias quality standards, this article or section may require cleanup. ... Snowboarder in a half-pipe Snowboarder riding off cornice Snowboarding contributes greatly to the economies of ski resorts Snowboarding is a sport that involves descending a snow-covered slope on a snowboard that is attached to ones feet using a boot/binding interface. ... Forum Snowboards is a snowboarding company owned by Burton Snowboards. ... Shaun Roger White (born September 3, 1986 in Carlsbad, California), is an American athlete. ... There are two snowboarders named Jeremy Jones. ... Dean Patrick Wallace of Redcar likes gay sex. ...

Contents

Notable users

Global

Men
Shaun White, Terje Haakonsen, Zack Haviland Romain De Marchi, Gigi Rüf, DCP, JP Solberg, Jussi Oksanen, Jeremy Jones, Keir Dillon, Alan Finlay, Trevor Andrew, David Browning, Tadashi Fuse, Frederik Kalbermatten, Nicolas Müller, Heikki Sorsa, Mads Jonsson,
Women
Anne-Flore Marxer, Victoria Jealouse, Jon Wenderoth, Hannah Teter, Kelly Clark, Natasza Zurek

Shaun Roger White (born September 3, 1986 in Carlsbad, California), is an American athlete. ... Dean Patrick Wallace of Redcar likes gay sex. ... Jeremy Jones (Californian Snowboarder) born 14 January 1975, Professional Snowboarder, known for big mountain riding and being sponsored by Rossignol[1], ONeill, Scott, Giro 661 and Blue Bird. ... Hannah Teter (born January 27, 1987) is a female snowboarder from Belmont, Vermont, in the United States, known for her consistent and technical riding in the halfpipe. ... Kelly Clark (born July 26, 1983) is a snowboarder born in Newport, Rhode Island. ...

Burton

Men

Mikey Rencz, Mason Aguirre, Mitch Reid, Danny Davis, Luke Mitrani, Mikkel Bang, Sani Alibabic, Iker Fernandez, Morgan Le Faucheur, Marko Grilc, Yoshinari Uemura, Kazuhiro Kokubo, Takaharu Nakai, Keegan Valaika, Wyatt Stasinos, Kevin Pearce, Dimitry Fesenko, Hannes Metzler, Stephan Maurer, Same Saarenpää, Christian Haller Mason Singer Aguirre is an american snowboarder. ...

Women
Molly Aguirre, Elena Hight, Junko Asazuma, Spencer O'Brien

Nationals

Men
Charles Gagnon, Yale Cousino, Chris Rotax, Madison Elsworth, Charles Reid
Women
Gabi Viteri, Ellery Hollingsworth, Julia Baumgartner

Burton also sponsors "Smalls" riders - a generation of shredders.


Other Companies

Burton Snowboards has many outlets for other snowboarding-related gear through other companies owned by Burton.

Anon Optics
Specializes in goggles and sunglasses.
R.E.D
Protective gear such as body armor and helmets
Analog Clothing
Carries casual clothing inspired for skateboarding, surfing and snowboarding.
Gravis
Shoe company specializing in off-slope footwear.

Technologies

Burton ICS
Burton started utilizing a single channel binding mounting system on their 2006 Jeremy Jones pro model called the Infinite Channel System (ICS). The ICS system is claimed by Burton to be the most responsive binding setup possible when paired with the Burton EST binding. In 2007, the ICS system has found its way to the X8, Jeremy Jones, and the Un..Inc snowboard lines. Jeremy Jones has been the largest advocate of the ICS System, claiming it is responsive enough to be able to feel the snowbaord in ways that were unthinkable before.

Footnotes

  1. ^ Fahy, Jill (August 4, 2007). 'Snowboarder mecca' Burton's annual sale draws thousands. Burlington Free Press. 
  2. ^ It is interesting to note that Jake Burton once commented that the future of snowboarding was not in freestyle, but in race boards. Reingold, Jennifer, "Burton Snowboards", Fast Company (New York) (no. 108): Page 58, June 2006, OCLC July 24, 2007, <http://www.fastcompany.com/magazine/108/open_customers-snowboards.html>

The Online Computer Library Center (OCLC) was founded in 1967 and originally named the Ohio College Library Center. ...

External links

  • Burton Movie
  • Burton Myspace
  • Burton Online Store


 
 

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