The Cadillac Palace Theatre (formerly the The New Palace Theatre) is a Chicago theatre. It is located at 151 West Randolph Street in the Chicago Loop area downtown. Nickname: The Windy City, The Second City, Chi Town Motto: Urbs In Horto (Latin: City in a Garden), I Will Location in Chicagoland and Illinois Coordinates: Country United States State Illinois Counties Cook, DuPage Incorporated March 4, 1837 Mayor Richard M. Daley (D) Area - City 606. ... The Loop is what locals call the historical center of downtown Chicago. ...
History
The theatre originally opened in 1926 as the New Palace Theatre. Built at a cost of $12 million as part of the Eitel Block Project. In 1999, it was renovated and renamed the Cadillac Palace Theatre after Cadillac purchased naming rights to the venue. It currently has maximum capacity of 2,344 people. it makes the world go round ... 1999 (MCMXCIX) was a common year starting on Friday, and was designated the International Year of Older Persons by the United Nations. ... Cadillac is a brand of luxury automobile, part of the General Motors Corporation, produced and mostly sold in the United States and Canada; outside of North America, they have been less successful. ... Naming rights are the right to name a piece of property, either tangible property or an event, usually granted in exchange for financial considerations. ...