In Irish mythology, Carman was a goddess of evil magic. Her three sons were Dub ("darkness"), Dother ("evil") and Dian ("violence"). They rampaged through Ireland.
The Tuatha de Danaan warred against Carman and her sons. Bechuille, a powerful sorceress, was finally able to defeat her. Her sons were killed and Carman was chained, eventually dying of grief.
In historical times a festival named after her, Ķenach Carman, was held in Wexford.
Bliss Carman was the great-grandson of United Empire Loyalists who fled to Nova Scotia after the American Revolution, settling in New Brunswick (then part of Nova Scotia).
Carman was educated at the University of New Brunswick, Edinburgh University, and Harvard University.
Bliss Carman died at the age of 68 in New Canaan, Connecticut.
Carman also was the author or co-author of more than 60 articles in professional journals, writing about the Southern Pacific Railroad's survival strategy in the early '90s, reasons for the failure of behavioral modification campaigns such as seat belt use, energy conservation, and adolescent drinking and driving.
Carman was awarded the Charles C. Slater Memorial Prize by the Journal of Macromarketing in 2002 for an article he co-authored about organizational transformations in economies in transition, and won the prize in 1997 for an article he co-wrote about public regulation of marketing.
Carman served as a trustee of the Church Divinity School of the Pacific and as its vice chair from 1980-1989.
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