Cebu Pacific is one of the newest airline companies operating in the Philippines following the deregulation of the airline industry in 1994 and is the country's second largest airline after Philippine Airlines.
Cebu Pacific's first flight occurred on March 8, 1996. It initially started with 24 flights daily among Manila, Cebu, and Davao. By the 2000s, Cebu Pacific was able to operate international flights to the neighboring countries of Indonesia, Thailand, and the dependency of Guam.
The airline currently has a total fleet of 12 DC-9 aircraft and prides itself on maintaining a 95% flight time reliability and uses it as its main marketing tool. It has up to 30% market share in flight routes it services.
On February 2, 1998, Cebu Pacific Flight 387 DC-9-32 travelling from Manila to Cagayan de Oro crashed on the slopes of Mount Sumagaya in Misamis Oriental killing all 104 people on board. The crash was one of the country's worst air tragedies. Aviation investigators deemed the incident to be caused by pilot error when the plane made a non-regular stopover to Tacloban. Flight 387 was supposed to be a direct flight but due to the stopover, the pilots were not familiar with the route.
External link
Cebu Pacific: The Official Website (http://www.cebupacificair.com)
“Cebu Pacific Flight 387: Looking back on one of the country's worst air tragedies” The Manila Times. (http://www.manilatimes.net/national/2003/feb/09/weekend/20030209wek3.html)
CebuPacific had sold out 154,000 tickets priced at P10 each for its 10th anniversary to Filipinos who snatched up the tickets in a week-long offer.
CebuPacific said air travel in the country has grown by six percent per year since it entered the market, and further added that its growing business could add more employment opportunities for Filipinos and uplift tourism in the country.
CebuPacific now has 80 daily flights to 16 domestic destinations and is the leading carrier for inter-island service, offering flights to and from several key points within Visayas and Mindanao.
CebuPacificAir is a low-cost airline based in Pasay City, Manila, the Philippines.
By the 2000s, CebuPacific was able to operate international flights to the neighboring countries of Malaysia, Indonesia, Singapore, Thailand, South Korea, Hong Kong, and Guam.
In May 2005 CebuPacific received 2 Airbus A320-214 aircraft on lease from CIT Leasing and operated its first service with the new aircraft on 3 June 2005 from Manila to Davao City.