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A [Chief Channel Officer] (CCO) or Channel Chief Executive is a job title for the head of all indirect revenue with Partner within an organization. The Channel Chief typically reports to the chief executive officer as a corporate officer or to the Chief Operations Officer (COO). The CCO is usually an executive or senior vice president position. Image File history File links Question_book-3. ...

Responsible for daily management of a corperate the day-to-day activities of the corporation. The COO is one of the highest ranking members of an organization, monitoring the daily operations of the company, organization, or agency indirect sales, business and alliances with Business Partners.

With primary or shared responsibility for areas such as sales management, product development, distribution channel management, public relations, marketing communications (including advertising and promotions), pricing, market research, customer service, and programs.

CCO are faced with a diverse range of specialized disciplines in which they are forced to be knowledgeable. This challenge is compounded by the fact that the day-to-day activities of these functions, which range from the highly sales driven, analytical (eg. – pricing and market research) to highly innovative & creative (advertising and promotions), are carried out by subordinates possessing learning and cognitive styles to which the CCO must adapt his or her own leadership style.

Most influenced Channel Chiefs in 2007

1. Keith Goodwin, Senior VP, Worldwide Channels, Cisco

2. John Thompson, VP, Solution Partners Organization - Americas, Hewlett Packard

3. Rauline Ochs,VP, Alliances & Channels, Oracle

4. Henrik Scheel, VP Channels & Business Partners, IBM Europe, Africa & Middle East

5. Sharon Brindley, VP, Business Channels, Lexmark

6. Klaus Holse Andersen, VP, Partner Group, Microsoft

7. John Koury, VP, Global Channel & Marketing, EMC

8. Allison Watson, VP, Worldwide Partner Group, Microsoft

9. Julie Parrish, VP Global Channel Sales & Strategy, Symantec

10 Taylor MacDonald, VP, Channel & Sales Operations - SAGE SOFTWARE