David Lewis is an English psychologist with a doctorate from the University of Sussex. He has written a number of books and now provides services in neuromarketing. A psychologist is a scientist and/or clinician who studies psychology, the systematic investigation of the human mind, including behavior and cognition. ... The University of Sussex is an English campus university located near the East Sussex village of Falmer, near Brighton and Hove. ... Neuromarketing is a new field of marketing which uses medical technologies such as functional Magnetic Resonance Imaging (fMRI) to study the brains responses to marketing stimuli. ...
Bibliography
The Man who invented Hitler, 2003. ISBN 0-7553-1148-5. New Ed edition (November 1, 2004), Publisher: Headline Book Publishing; ISBN-10: 0755311493 ISBN-13: 978-0755311491