In the novel Nineteen Eighty-Four by George Orwell, duckspeak is a Newspeak term meaning literally to quack like a duck. To speak without thinking. Can be either good or bad, depending on who is speaking, and if what they are saying is in following with the ideals of Big Brother. To be speaking rubbish and lies (bad), or to be speaking rubbish and lies for the good of "The Party" (good).
Duckspeak measures or policies are always taken right across the board and they are never launched singly but in a whole raft.
However, the Duckspeaker must remember that initiatives are never launched, but piloted, although even with the most daring pilot the ceiling of ambition for any initiative is a step change or a quantum leap.
He suggested that the President commanded substantial talent as a political speaker, when analysed according to the principles of duckspeak, the language made famous by George Orwell in '1984'.
This aim was frankly admitted in the Newspeak word duckspeak, meaning 'to quack like a duck'.
If you click over to the Ketchum piece, you'll see how he analyses the president's words, substituting QUACKS for portions of the sentences that are mostly or entirely meaningless.
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