Ensign is an official magazine of The Church of Jesus Christ of Latter-day Saints. The magazine was first issued in January 1971 along with the correlated New Era (for youth) and the Friend (for children), all of which replaced the older church publications Improvement Era, Relief Society Magazine, the Instructor, and the Millennial Star. Unlike some of its predecessors, the Ensign contains no advertisements. The examples and perspective in this article or section may not represent a worldwide view. ... This is the current Mormon collaboration of the month! Please help improve it to meet the ideal article standard. ... 1971 (MCMLXXI) was a common year starting on Friday (the link is to a full 1971 calendar). ... The New Era is an official magazine of The Church of Jesus Christ of Latter-day Saints. ... The Friend is a monthly magazine published by The Church of Jesus Christ of Latter-day Saints for young children. ... The Relief Society Magazine was the official publication of the Relief Society (the womens organization of The Church of Jesus Christ of Latter-day Saints) from 1915 to 1970. ... The Millennial Star was the longest continually published magazine of the Church of Jesus Christ of Latter-day Saints, being printed from 1840 until 1970. ... Billboards and street advertising in Shinjuku, Tokyo, Japan, (2005) Advertising is the business of drawing public attention to goods and services, performed through a variety of media. ...

As an official church publication, the Ensign contains faith-promoting and proselytizing information, stories, sermons, and often apologetic scholarship.

Biannually, the Ensign gives a full report of the proceedings of the annual and semi-annual LDS General Conferences of the Church. It contains the full talks and business of the conferences, as well as a current photographic list of the highest officers of the Church, referred to as the General Authorities. In Mormonism, General Conferences are church-wide meetings of individual Latter Day Saint denominations. ... A General Authority is a priesthood leader of the Church of Jesus Christ of Latter-day Saints whose responsibility is at a church-wide level, rather than localized to a particular area or unit of the Church. ...

The full text and page layout of every issue of the magazine is available on the Church's web site. This applies to all past and current issues.

External links

• Ensign online (text from 1971 to present)
• Ensign and New Era Family History - Genealogy online INDEX to articles in the Ensign and New Era magazine publications of The Church of Jesus Christ of Latter-day Saints (Mormon), from 1971 to present. A careful search of this site will answer the question: Why are Mormons so interested in everyone's genealogy?