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Encyclopedia > Falcon Northwest
Falcon Northwest
Type Privately Owned
Founded 1992
Headquarters Medford, Oregon, USA
Key people Kelt Reeves, President
Industry Computer hardware
Products Desktops
Laptops
Website www.falcon-nw.com

Falcon Northwest is a personal computer manufacturing company located in Medford, Oregon, USA which was founded in 1992 by its current President Kelt Reeves. The company began its existence focusing on high-end systems for CAD applications. Falcon Northwest is considered a pioneer in the field as they were the first PC company to specialize solely in high-end hardware.[citation needed] Image File history File links Size of this preview: 210 × 61 pixelsFull resolution (210 × 61 pixel, file size: 2 KB, MIME type: image/png) This is a logo of an organization, item, or event, and is protected by copyright and/or trademark. ... 1992 (MCMXCII) was a leap year starting on Wednesday. ... Medford is a city located in Jackson County, Oregon. ... Computer hardware is the physical part of a computer, including the digital circuitry, as distinguished from the computer software that executes within the hardware. ... Desktop computer with several common peripherals (Monitor, keyboard, mouse, speakers, microphone and a printer) A desktop computer is a personal computer made for use on a desk in an office or home and is distinguished from portable computers such as laptops or PDAs. ... An ultraportable IBM X31 with 12 screen on an IBM T43 Thin & Light laptop with a 14 screen A laptop computer, or simply laptop (also notebook computer or notebook), is a small mobile computer, which usually weighs 2. ... A website (or Web site) is a collection of web pages, images, videos and other digital assets and hosted on a particular domain or subdomain on the World Wide Web. ... The term company may refer to a separate legal entity, as in English law, or may simply refer to a business, as is the common use in the United States. ... Medford is a city located in Jackson County, Oregon. ... 1992 (MCMXCII) was a leap year starting on Wednesday. ... “CAD” redirects here. ...

Contents

Operations

An ad from 1993 and an ad featuring Unreal

Falcon Northwest maintains one facility located in Medford, Oregon. Falcon Northwest's operations are mostly restricted to online and telephone orders, as the company has not signed any distribution deals with any major retailers. Falcon Northwest is renown amongst gamers for its custom professionally-painted cases, often purchased by companies for promotional purposes.[citation needed] Image File history File links Size of this preview: 800 × 539 pixelsFull resolution (1282 × 864 pixel, file size: 339 KB, MIME type: image/jpeg)Falcon Northwest ads. ... Image File history File links Size of this preview: 800 × 539 pixelsFull resolution (1282 × 864 pixel, file size: 339 KB, MIME type: image/jpeg)Falcon Northwest ads. ... Unreal is a first-person shooter computer game developed by Epic Games and published by GT Interactive (now owned by Atari) on May 22, 1998. ... Medford is a city located in Jackson County, Oregon. ...


Falcon's lineup began with the Mach series and slowly expanded over time. The Mach models were built with components that Falcon Northwest believed to offer the highest performance in PC games. In 2000, the company added the Talon line, at a lower price than the Mach V line.[1] Later, the company brought out the Fragbook line of laptops. Falcon Northwest also offers a small form factor (SFF) PC called the FragBox, a miniature system intended for LAN parties. This article or section does not cite its references or sources. ... A large (approximately 300 people) LAN party in a sports hall in northern Germany A LAN party is a temporary, sometimes spontaneous, gathering of people together on their computers, which they network together primarily for the purpose of playing multiplayer computer games. ...


Falcon Northwest's magazine advertisements over the years have usually consisted of game art and its characters surrounding one of their systems. Their ads have included games such as Half-Life, Unreal, Alien vs. Predator, and MechWarrior, among many others. Their earliest ads played off the company's Falcon name and related it with the F-16 Fighting Falcon fighter plane, perhaps relating to the Falcon series of simulations. Many of the company's ads are available for viewing on their web site. Half-Life For a quantity subject to exponential decay, the half-life is the time required for the quantity to fall to half of its initial value. ... Unreal is a first-person shooter computer game developed by Epic Games and published by GT Interactive (now owned by Atari) on May 22, 1998. ... Aliens versus Predator is a series of video games released for computers. ... MechWarrior is the title of a number of games set in the fictional universe created for the tabletop wargame BattleTech. ... The F-16 Fighting Falcon is a multirole jet fighter aircraft developed by General Dynamics in the United States. ... The Falcon line of computer games is a series of simulations of the F-16 Fighting Falcon fighter aircraft. ...


The company has occasionally had customized hardware made specifically for its machines. One example was the Falcon Northwest Special Edition Maxi Gamer Xentor 32, an upgraded NVIDIA RIVA TNT2 Ultra 3D accelerator card. It wasn't simply overclocked, however. The card used special low-latency RAM and hand-picked accelerator chips.[2] The RIVA TNT2 was a 3D graphics chip manufactured by NVIDIA starting in early 1999. ...


An advantage to boutique computer systems, such as those built by Falcon, is their use of brand-name full-featured components. Companies like Dell and Gateway, who build machines that target lower-price market segments, typically use generic or "OEM"-edition parts. An example of custom OEM hardware is the OEM Sound Blaster Live! built for Dell which was sold as a full Live! but had no hardware acceleration, unlike the retail Live!. Among other parts are generic no-name software-based modems and lower-specification video cards, such as NVIDIA's RIVA TNT2 M64 which was popular for several years with large computer OEMs but notably sub-par for 3D gaming of the time. These low-cost parts may be appropriate for the budget segment, but still can be controversial for some buyers. Sound Blaster Live! is a PCI sound card from Creative Technology. ...


Competitors

Falcon Northwest has traditionally competed with PC gaming niche companies such as Alienware, Vigor Gaming, and VoodooPC. Alienware is an American computer hardware company and a wholly-owned subsidiary of Dell Computer Corporation. ... Vigor Gaming is a privately-held manufacturer of enthusiast level personal computers based in City of Industry, California, USA. The company was founded in 2004 by several former employees and the former owner of competing company, Vicious PC. Vigor Gaming Computers are designed specifically for gaming enthusiasts, and are broken... Voodoo Computers Inc. ...


Controversy

Falcon ad with Half-Life

In 2005, Falcon Northwest's President, Kelt Reeves, had a heated exchange with HardOCP, an online magazine geared towards the PC hardware enthusiast and PC gaming communities.[3] HardOCP received a system from Falcon that performed less than optimally, with noted instability, and reported these findings to their reader base. Image File history File links Size of this preview: 738 × 600 pixelsFull resolution (1024 × 832 pixel, file size: 252 KB, MIME type: image/jpeg)Falcon Northwest magazine ad featuring Half Life. ... Image File history File links Size of this preview: 738 × 600 pixelsFull resolution (1024 × 832 pixel, file size: 252 KB, MIME type: image/jpeg)Falcon Northwest magazine ad featuring Half Life. ... Half-Life For a quantity subject to exponential decay, the half-life is the time required for the quantity to fall to half of its initial value. ... [H]ardOCP Website [H]ard|OCP (Hardware Overclockers Comparison Page) is an online magazine that offers news, reviews, and editorials that relate to computer hardware, software, modding, overclocking and cooling, run by Kyle Bennett. ...


In the exchange that followed, Mr. Reeves disputed HardOCP's findings. He cited that HardOCP had come forward and publicized incorrect claims with questionable objectivity with regards to which piece of hardware was the true cause of the instability.[4] Reeves stated that both he and HardOCP had initially assumed that the problem lay with the motherboard but upon further analysis discovered that the video card was at fault.[4] Falcon Northwest's quality assurance testing included 14 hours of looping the 3D graphics benchmark 3DMark 2005 in an 85°F (29°C) room. Upon receipt of the returned system, it could no longer complete that test without crashing.[4] Falcon Northwest offered to repair the system and send it back to HardOCP for testing, but the magazine refused this solution, stating that it could interfere with the anonymous testing process.[5][6] 3DMark is a computer benchmark by Futuremark (formerly MadOnion) to determine the DirectX performance of graphics cards. ...


See also

The following is an incomplete list of worldwide computer system manufacturers. ...

References

  1. ^ McClellan, Keith. Talon/Falcon Northwest Prelim, Tweak3D, January 28, 2000.
  2. ^ Freeman, Vince. Falcon Northwest Special Edition Xentor Review, Sharky Extreme, November 12, 1999.
  3. ^ HardOCP. HardOCP Complaint, HardOCP Exchange with Reeves.
  4. ^ a b c Reviewing the Review: The HardOCP FragBox Evaluation (Kelt Reeve's response) (11/05/05), Falcon Fan Page
  5. ^ HardOCP Forum Discussion. Customer Annoyances with Falcon, HardOCP Forums.
  6. ^ [HardOCP Trying to be too Hard?], Beyond3D Forums.

External links


  Results from FactBites:
 
[H] Enthusiast - FragBox 2 Failure Ruffles Falcon Feathers (2184 words)
Falcon Northwest lays down the law and lets HardOCP know that we were wrong in our recent FragBox 2 evaluation.
Kelt Reeves of Falcon Northwest is telling us that after a couple of weeks of diagnosing and tweaking the FragBox 2, that the problem was solved by simply swapping a faulty video card with a new one.
For over a week, we heard from Falcon Northwest about all of the trouble they had getting the motherboard to be stable in games like World of Warcraft and Serious Sam 2 while running at the rated CAS speed of their Corsair memory.
  More results at FactBites »


 
 

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