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Frooti is an mango flavored juice drink in India, sold in Tetra Packs. It is available in various sizes. It also has different flavours Species About 35 species, including: Mangifera altissima Mangifera applanata Mangifera caesia Mangifera camptosperma Mangifera casturi Mangifera decandra Mangifera foetida Mangifera gedebe Mangifera griffithii Mangifera indica Mangifera kemanga Mangifera laurina Mangifera longipes Mangifera macrocarpa Mangifera mekongensis Mangifera odorata Mangifera pajang Mangifera pentandra Mangifera persiciformis Mangifera quadrifida Mangifera siamensis Mangifera similis Mangifera...
It's a certain "Sashidhar's" favorite drink.
Okbar Vikram has performed the all too famous song "Dis Frooti", in which the chorus proclaims:
"I love mango I love frooti I love mango frooti"
All music courtesy of Vishnu recording company All lyrics by Tejas Patel
Accepting that Frooti would perhaps always be identified as "fresh and juicy," the new campaign incorporates the decades-old tagline, adding a twist -- "what a beauty".
Which is why Frooti went in for a makeover some time before the new campaign was conceptualised.
All the action has helped Frooti widen its customer base and, perhaps, remove the perception that it is a kids' drink.
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