Hal Riney (born 1932) is an American advertising executive and founder of Publicis & Hal Riney. Riney was named number 30 on the Advertising Age 100 people of the 20th century. ^[1] He was inducted into the Advertising Hall of Fame in 2001. Year 1932 (MCMXXXII) was a leap year starting on Friday (the link will take you to a full 1932 calendar). ... Commercialism redirects here. ... Publicis & Hal Riney is an American advertising agency, founded in San Francisco in 1977[1] by Hal Riney as Hal Riney & Partners. ... Advertising Age is a magazine, chronicling trends in advertisement. ... The Advertising Hall of Fame is a list of notable advertising leaders in America as chosen by the American Advertising Federation. ...

Riney grew up in Longview, Washington.^[2] He graduated from the University of Washington in 1954. After serving two years in the United States Army doing public relations in Italy, he joined BBDO San Francisco, moving from the mail room to head art director and finally creative director in 1968. In 1976 he joined Ogilvy & Mather, building their west coast office from scratch. In 1984, Riney created and did voiceover for the noted Morning in America and Bear in the woods television commercials for the successful Ronald Reagan 1984 Presidential re-election campaign. After doing notable work for E & J Gallo Winery (including creating the Bartles & Jaymes campaign), Riney resigned the account, but soon won the launch for Saturn Corporation. The agency was sold to Publicis in 1998.^[3] Longview is a city in Cowlitz County, Washington, United States. ... The University of Washington, founded in 1861, is a public research university in Seattle, Washington. ... The United States Army is one of the armed forces of the United States and has primary responsibility for land-based military operations. ... Public relations (PR) is the business, organizational, philanthropic, or social function of managing communication between an organization and its audiences. ... Batten, Barton, Durstine & Osborn is an advertising agency formed by merging of BDO (Barton, Durstine & Osborn) and Batten Co. ... The term art director, is an overall title for a variety of similar job functions in advertising, publishing, film and television, the Internet, and video games. ... Ogilvy & Mather Worldwide is an advertising agency that has a worldwide presence. ... A voice-over is a narration that is played on top of a video segment, usually with the audio for that segment muted or lowered. ... Morning in America is the common name of an effective political campaign television commercial formally titled Prouder, Stronger, Better and featuring the opening line Its morning again in America. ... There is a bear in the woods was the opening line of an effective political campaign television commercial formally titled Bear (or If There is a Bear). The ad was part of the 1984 U.S. presidential campaign of Republican Party candidate Ronald Reagan. ... The examples and perspective in this article or section may not represent a worldwide view. ... Ronald Wilson Reagan (February 6, 1911 – June 5, 2004) was the 40th President of the United States (1981 – 1989) and the 33rd Governor of California (1967 – 1975). ... Presidential electoral votes by state. ... The E & J Gallo Winery was founded in 1933 by Ernest Gallo (March 18, 1909) and Julio Gallo (March 21, 1910 – May 2, 1993 as E. & J. Gallo Winery. ... Bartles & Jaymes is a popular flavored wine cooler beverage line produced by the E & J Gallo Winery in the United States. ... Saturn, founded by General Motors Corporation on January 7, 1985 as a wholly-owned subsidiary, is a brand of automobiles marketed in the United States and Canada. ...

References

Advertising Age is a magazine, chronicling trends in advertisement. ... The New York Times is an internationally known daily newspaper published in New York City and distributed in the United States and many other nations worldwide. ...

External links

• Hal Riney at the Internet Movie Database
• Hal Riney profile via Advertising Hall of Fame