Hoover's free flights fiasco.

Hoover's promotion was launched in August 1992. Customers spending just £100 on any Hoover product would get two free return flights. At first the promotion was to Europe only. Then Hoover upped the ante to include the USA. It seemed too good to be true. Over the next 21 months, many Hoover customers discovered it was. The Hoover Company is an American vacuum and floor cleaner manufacturer based in North Canton, Ohio. ... Note: as an adjective (stressed on the second syllable instead of the first), august means honorable. ... 1992 is a leap year starting on Wednesday of the Gregorian calendar. ... World map showing location of Europe Europe is geologically and geographically a peninsula, forming the westernmost part of Eurasia. ... The game of poker as played today requires that players agree before play on allowable amounts for betting (called limits), and the use and amount of forced bets. ...

Originally intended to shift a backlog of vacuum cleaners and washing machines gathering dust in Hoover's warehouse, it ended up costing the company £48m and dragging their name through the dirt.

A pressure group was formed by Harry Cichy and Sandy Jack, and the BBC Watchdog team sent an undercover reporter in to Hoover's travel agent. The BBC reporter blew the lid off how people were being dissuaded from getting their free air tickets. This article is an overview article about the Crown chartered British Broadcasting Corporation formed in 1927. ... Watchdog is a BBC television series that investigates viewers reports of problematic experiences with traders, retailers, and other companies around the UK. It has had great success in changing the awareness consumers have of their purchasing rights and in changing policies of companies, closing businesses down and pushing for law...

Hoover executives lost their jobs. Three members of the pressure group went to Hoover's parent company in Newton, Iowa, the giant Maytag corporation, to attend Maytag's AGM in April 1994. Cichy, Jack and Lee Robertson made national TV in the USA together with articles in The Washington Post and front page on the Des Moines Register. The media were calling it "Hoovergate". Jasper County Courthouse, Newton, Iowa Headquarters of the Maytag Corporation, Newton, Iowa Newton is the county seat of Jasper County, Iowa6. ... State nickname: The Hawkeye State Other U.S. States Capital Des Moines Largest city Des Moines Governor Thomas Vilsack (D) Official languages English Area 145,743 km² (26th)  - Land 144,701 km²  - Water 1,042 km² (0. ... Maytag Corporation (NYSE: MYG) is a corporation that makes household appliances, notably kitchen stoves, refrigerators, freezers, clothes washers, clothes dryers, and many other products. ... An Annual General Meeting, commonly abbreviated as AGM, also known as the annual meeting, is a meeting that official bodies and associations involving the public are often required by law (In what country?) to hold. ... April is the fourth month of the year in the Gregorian Calendar and one of four with the length of 30 days. ... 1994 was a common year starting on Saturday of the Gregorian calendar, and was designated the International year of the Family. ... Washington Post masthead The Washington Post is the largest and oldest newspaper in Washington, D.C., the capital of the United States. ... The Des Moines Register is the daily morning newspaper of Des Moines, Iowa, in the United States. ...

A documentary was made in 2004 on the anniversary of the visit by the group, as part of the Trouble At The Top series - "The Hoover Flight Fiasco", produced by Angela Chan. At one time the only thing flying was writs to Hoover. The fiasco ended up costing Hoover £48 million and the sale of Hoover to Candy group for a reported loss of over £100 million. 2004 - Wikipedia, the free encyclopedia /**/ @import /skins-1. ...

Free flight offers have come and gone but the "Daddy" of them all must be the infamous Hoover Fiasco. Sandy Jack died in 2002, Harry Cichy now consults on promotion and PR matters. Lee Robertson is a pub landlord in Devon at the Old Smithy Inn. 2002 is a common year starting on Tuesday of the Gregorian calendar. ... Public relations (PR) is the means and industry of influencing public opinion of an organisation (sometimes industry or type of product). ... An amusingly named pub (the Old New Inn) at Bourton-on-the-Water, in the Cotswold Hills of south west England A pub in the Haymarket area of Edinburgh, Scotland A public house, usually known as a pub, is a drinking establishment found mainly in the United Kingdom, Ireland, Canada... Devon is a county in South West England, bordering on Cornwall to the west, Dorset and Somerset to the east. ...