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Encyclopedia > Jay Sarno

Jay Sarno (1922-1984) was a Las Vegas business entrepreneur who owned some important hotels there. He was the creator of the Caesars Palace hotel and the Circus Circus, and many credit him with being the father of today's more familiy-oriented Las Vegas. Ironically, although Sarno seemed to believe that Las Vegas could survive with less gamblers and more families visiting, he was himself a gambler. His former wife, Joyce Sarno Kerry, once declared that, during one day of gambling, Sarno won 100,000 dollars, only to leave the same night with a debt of exactly that same amount. 1922 was a common year starting on Sunday (see link for calendar). ... 1984 is a leap year starting on Sunday of the Gregorian calendar. ... Welcome to Fabulous Las Vegas sign just to the south of the Las Vegas Strip welcoming visitors to the city City nickname: The Entertainment Capital of the World Location of Las Vegas in Nevada County Clark Mayor Oscar B. Goodman Area   â€“Land   â€“Water 293. ... A hotel is an establishment that provides lodging, usually on a short-term basis. ... Caesars Palace is also an alternative alias used in Scandinavia for the Swedish alternative rock band, the Caesars. ... Circus Circus is a circus-themed hotel and casino on the Las Vegas Strip, owned by the Mandalay Resort Group. ... Gambling (or betting) is any behavior involving risking money or valuables (making a wager or placing a stake) on the outcome of a game, contest, or other event in which the outcome of that activity depends partially or totally upon chance or upon ones ability to do something. ... The United States dollar is the official currency of the United States. ...


Some also believe that Sarno was a mafioso, and the FBI published files on Sarno. // Mafia The Mafia, also referred to as La Cosa Nostra (Italian, variously translated as This Thing Of Ours or Our Thing), is the collective name of various secret organizations in Italy, Sicily, Corsica and the United States. ... The Federal Bureau of Investigation (FBI) is a Federal police force which is the principal investigative arm of the United States Department of Justice (DOJ). ...

Contents


Brief Biography

Jay Sarno was born in Saint Joseph, Missouri, during the era of the Great Depression. His father was a cabinet maker, his mother a homemaker. The Sarnos were a very poor family, and young Jay wanted a better way of living in the future. Because of his parent's efforts, he and his six siblings could attend college; Jay graduated from the University of Missouri, with a degree in business. Saint Joseph (also known as St. ... The Great Depression was a massive global economic recession (or depression) that ran from 1929 to 1941. ... A Cabinet is a body of high-ranking members of government, typically representing the executive branch. ... A stereotypical housewife // A homemaker is a person whose prime occupation is to care for their family and home. ... A college (Latin collegium) can be the name of any group of colleagues; originally it meant a group of people living together under a common set of rules (con-, together + leg-, law). As a consequence members of colleges were originally styled fellows and still are in some places. ... The University of Missouri System is one of two public state university systems. ...


It was at the University of Missouri that he met Stanley Mallin, who would become his life long friend and business partner. He and Malley went to World War II and fought at the South Pacific theater. Sarno and Mallin settled in Miami, Florida, after returning to the United States; there, they became tile contractors. After that initial business venture failed, they moved north, to Atlanta, Georgia, where they became house builders. But Sarno and Malley's lack of a truck haunted the pair during their second business venture together, and, eventually, they gave up on building houses. World War II was a truly global conflict with many facets: immense human suffering, fierce indoctrinations, and the use of new, extremely devastating weapons like the atom bomb. ... South Pacific is a musical play with music by Richard Rodgers and lyrics by Oscar Hammerstein II, which opened on Broadway on April 7, 1949. ... The Miami skyline, as it is seen from the northeast on Biscayne Bay. ... Mission, or barrel, roof tiles For the towns named Tile, see Tile, Somalia and Tile, Lebanon. ... City nickname(s): The A-T-L, The Horizon City, The Capital of the South, The Phoenix City, The City Too Busy to Hate, Hotlanta, A-Town, The Big A, The New York of the South, The Big Peach, City of a Hundred Hills County Fulton County, Georgia Area  - Total... The driver of a car transporter truck prepares to offload Skoda Octavia cars in Cardiff, Wales For further uses of the word truck, see Truck (disambiguation). ...


Sarno and Malley later on would meet Jimmy Hoffa. The union leader liked Sarno and Malley's willingness to become successful businessmen, and he introduced Sarno and Malley to Allen Dorfman, who loaned Sarno and his friend some money, allowing them to open the Atlanta Cabana Motel in 1958. James Riddle Jimmy Hoffa (14 February 1913 - 30 July, 1975?) was a noted American labor leader who is also well-known in popular culture for the mysterious circumstances surrounding his still-unexplained disappearance and presumed death. ... A loan is a type of debt. ... Money is any marketable good or token used by a society as a store of value, a medium of exchange, or a unit of account. ... 1958 was a common year starting on Wednesday of the Gregorian calendar. ...


After Sarno hired interior designer Jo Harris, the Cabana motel became a successful business, and soon, other motel locations were opened, in Palo Alto, California, and Dallas, Texas. Downtown Palo Alto Palo Alto is a city in Santa Clara County, in the San Francisco Bay Area of California, USA. Palo Alto is located at the northern end of Silicon Valley, and is home to Stanford University (which is technically located in an adjacent area — Stanford, California), and to... Downtown Dallas City nickname: Fashion City Location in the state of Texas Counties Dallas County Collin County Denton County Mayor Laura Miller Area   â€“Land   â€“Water 385. ...


The closeness of those two cities to the gambling capital of the time, Las Vegas, brought a temptation that Sarno was unable to resist. So he took a short trip to Las Vegas, and found what he thought was a plain city, with small hotel chains and not enough casinos for gamblers to play in. The way he saw it, he could make a hotel there that would appeal to gamblers and make much more money than the Hilton Hotel located there, which did not have a casino then. Categories: Companies traded on NYSE | Corporation stubs | Fortune 500 companies | Hotels | Companies based in California ...


The Caesars Palace era

Serno wanted a hotel whose name would sound European, yet at the same time appeal to Americans, and, in 1964, he, alongside Malley and Harris, began to build the Caesars Palace Hotel. The idea was at first met with skepticism, because many considered an European style hotel in the middle of an American desert to be a business failure in the making. World map showing location of Europe Europe is geologically and geographically a peninsula, forming the westernmost part of Eurasia. ... 1964 was a leap year starting on Wednesday (link will take you to calendar). ... Caesars Palace is also an alternative alias used in Scandinavia for the Swedish alternative rock band, the Caesars. ...


Harris, however, designed the hotel in a way that each of its amenities had to be approached by passing the hotel's casino first; this, in turn, would lead to people getting tempted to try their luck at the casino area, which made the hotel a profitable business venture. The Caesars Palace hotel was inaugurated in 1966; by 1969, Sarno and his business partners were able to sell the property for the amount of 60 million dollars. 1966 was a common year starting on Saturday (link goes to calendar) // Events January January 1 - In a coup, Colonel Jean-Bédel Bokassa ousts president David Dacko and takes over the Central African Republic. ... 1969 was a common year starting on Wednesday (the link is to a full 1969 calendar). ... The United States dollar is the official currency of the United States. ...


Sarno and Mallin then opened what was one of Las Vegas' first family oriented venues, the Circus Circus. The attraction featured a circus tent with daily acts, and Sarno would dress up as a ringmaster and attend to families and children personally. The term circus originates from Latin and can mean several things: A public equipped space for shows and other spectacles of the Classical period (e. ... This article needs to be cleaned up to conform to a higher standard of quality. ... A male Caucasian toddler child A child (plural: children) is a young human. ...


The Circus Circus was not an hotel when Sarno and Malley opened it: instead, it was a casino with, as its name implies, a circus. Sarno's idea was that, while children could go and use their money having fun at the circus' their parents, likewise, would use the money at the casino. But soon, a Gas crisis began in the United States, affecting tourism to Las Vegas, and the casino did not do well under Sarno and Malley's leadership, so Bill Pennington and Bill Bennett, a Del Webb executive, leased the Circus Circus. Gasoline, as it is known in North America, or petrol, in many Commonwealth countries (sometimes also called motor spirit) is a petroleum-derived liquid mixture consisting primarily of hydrocarbons, used as fuel in internal combustion engines. ... A tourist boat travels the River Seine in Paris, France Beaches make popular tourist resorts Beaches make popular tourist resorts Tourism can be defined as the act of travel for the purpose of recreation, and the provision of services for this act. ... For other men named William Bennett, see William Bennett (disambiguation). ...


Mafia connection

Sarno was always suspected of being involved with the mob in one of or the another, as aforementioned. In 1979, Carl Thomas testified in court that he had skimmed profit from the Circus Circus, to increase the teamster's riches. Malley denied this, however, when he testified. Malley did admit, however, that the teamsters would occasionally lend the Circus Circus operation. 1979 is a common year starting on Monday. ... Wikipedia does not yet have an article with this exact name. ... A court is an official, public forum which a public power establishes by lawful authority to adjudicate disputes, and to dispense civil, labour, administrative and criminal justice under the law. ...


Another fact is that Tony Spilotro, a mafia boss, owned a store at the Circus Circus. He apparently introduced himself to Sarno as "Steward Spilotro", leading Sarno to believe he had no mafia ties. It is said that when Sarno learned of "Steward"s real identity, he ordered Spilotro to close the store and get out of the Circus Circus. Anthony Spilotro (May 19, 1938 Chicago, Illinois - June 14, 1986 St. ...


After retiring from the Circus Circus, Sarno spent the rest of his time teaching would-be hotel owners about how to manage that type of business, and dreaming about a new hotel venture, which would have been called the "Grandissimo". One of his students was Steve Wynn, who would later on become the owner of The Mirage hotel. Sarno could not complete his dream of opening the "Grandissimo"; death surprised him during the planning stages of what would have been his third business venture in Las Vegas. In education, teachers are those who teach students or pupils, often a course of study or a practical skill, including learning and thinking skills. ... Stephen Alan Wynn (born January 27, 1942 in New Haven, Connecticut) is a casino resort developer. ... The Mirage is a 2,763 room hotel and casino resort located on the Las Vegas Strip in Las Vegas, Nevada. ... In Western culture, skeletons are often the symbol of death. ...


Family life

Sarno was married once, but he was well known for his womanizing skills, which implies that he may have had several relationships with other women outside his marriage. In 1974, he and wife Joyce Sarno Kerry divorced, but they remained on friendly terms, often reuniting for family events. Image of a woman on the Pioneer plaque sent to outer space. ... 1974 is a common year starting on Tuesday (click on link for calendar). ...


Jay Sarno had four children: Jay Sarno Jr, an engineering company owner, September, a former Miss Nevada contestant who is now a stockbroker, Heidi Sarno Strauss, a flower store owner, and Freddie Sarno, also a stockbroker. Wildflowers A flower is the reproductive organ of those plants classified as angiosperms (flowering plants; Division Magnoliophyta). ... A store is an enclosure for holding articles. ...


Jay Sarno knew how much his son Jay Jr. loved the NASA Space program as a young boy; he once took Jay Jr. to a NASA collectibles show and bid ten thousand dollars on a patch used by Jack Swigert, of the famed Apollo 13 mission. Asked by his son why he would bid such a relatively large amount of money on an item like that, Sarno showed some affection, answering that he just wanted Jay Jr. to have it. The National Aeronautics and Space Administration (NASA), which was established in 1958, is the agency responsible for the public space program of the United States of America. ... Human spaceflight is space exploration with a human crew, and possibly passengers (in contrast to unmanned space missions, which are remotely-controlled or robotic space probes). ... Bid is an administrative district in the state of Maharashtra in India. ... John Leonard Jack Swigert, Jr. ... Apollo 13 was an American space mission, part of the Apollo program. ...


Jay Sarno later on grew frustrated because his dream of building the "Grandissimo" seemed impossible, and he was never able to overcome his gambling addiction. He died of a heart attack precisely at the same hotel he used to own, the Caesar's Palace, while on a gambling stay at the hotel. Addiction is an uncontrollable compulsion to repeat a behavior regardless of its consequences. ...


  Results from FactBites:
 
Jay Sarno at AllExperts (1195 words)
Jay Sarno was born in Saint Joseph, Missouri, during the era of the Great Depression.
Sarno was married once, but he was well known for his womanizing skills, which implies that he may have had several relationships with other women outside his marriage.
Jay Sarno later on grew frustrated because his dream of building the "Grandissimo" seemed impossible, and he was never able to overcome his gambling addiction.
Jay Sarno - Wikipedia, the free encyclopedia (1157 words)
Jay Sarno was born in Saint Joseph, Missouri.
Sarno's idea was that, while children could go and use their money having fun at the circus' their parents, likewise, would use the money at the casino.
Sarno could not complete his dream of opening the "Grandissimo"; death surprised him during the planning stages of what would have been his third business venture in Las Vegas.
  More results at FactBites »

 

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