Jon Astley is a record producer who recorded and released two albums as a singer-songwriter in the late 1980s. His most commercially successful song was "Jane's Getting Serious", later popularized by a Heinz ketchup television commercial. In the music industry, record producer designates a person responsible for completing a master recording so that it is fit for release. ... The term singer-songwriter refers to performers who both write and sing their own material. ... Events and trends The 1980s marked an abrupt shift towards more conservative lifestyles after the momentous cultural revolutions which took place in the 1960s and 1970s and the definition of the AIDS virus in 1981. ... Heinz has several meanings: Heinz is the common trading name for the H. J. Heinz Company, known for their pickles, ketchup, baked beans and soups. ... Organic Ketchup, a 21st century condiment Ketchup (or catsup) is a popular condiment, usually made with ripened tomatoes. ...
Using a demo studio in Wapping called Echantillion, Astley recorded the song that was to land her in the indie top 5 in 1983: "Love's a Lonely Place to Be," a song of despair and anxiety in spite of its Christmas carol sound.
Astley referred to it on a radio session she did with Audrey Riley and Kathy Seabrook, but she was not very happy about it, especially as it was issued without permission.
Virginia Astley's already strong Japanese connections enabled her to achieve a career of sorts in Japan where she made 2 CDs "All shall be well" and "Had I the Heavens" where her poetic sensibilities came out stronger than ever and her daughter became an influence for the albums actually having been made.
It was Astley who took a 25 minute demo of the classic title track and edited it down to a (still) epic 6 minute track.
Astley then teamed with Eric Clapton for his Just One Night album before re-inventing himself with the rise of the digital age.
When the Who's back catalogue was to be re-mastered for CD release it was Astley who got Townshend's nod as the producer and his tightly sequenced, sparkling sounding productions have endeared Astley to the often cantankerous guitarist.