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KMOX (AM) - Wikipedia, the free encyclopedia (647 words) |
 | KMOX was incorporated in 1925 as The Voice of St. Louis Inc. According to the station's official website, the "KMOX" call letters were randomly assigned by the Federal Radio Commission, according to the station's website. |
| KMOX lost broadcasting rights in 1948 when a new Cardinals radio network was formed by the team, but by the 1950s, it became the flagship station of that network (in part due to its clear channel status). |
| It was Hyland who emphasized and leveraged KMOX's relationship with the Cardinals; he also made the decision in 1960 to eliminate the station's afternoon music programming in favor of talk radio, a critical change which led to the station's subsequent dominance of the St. Louis radio market. |
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