Kleenex logo

This article is about the Kleenex brand. For information about the musical band of the same name, see Kleenex (band). For information about the generic item, see Facial tissue.

Kleenex is a brand name for a variety of products such as facial tissue, bathroom tissue, paper towels, and diapers. Kleenex is a registered trademark of Kimberly-Clark Worldwide, Inc.. It is an invented word, owned and used as a trademark by Kimberly-Clark since June 12, 1924. Kleenex products are manufactured in 30 countries and sold in more than 170. The Kleenex brand name is present throughout the world. Consequently, Kimberly-Clark diligently protects its intellectual property rights by ensuring it and others use the mark correctly, such as Kleenex facial tissue, Kleenex bathroom tissue, Kleenex paper towels, and Kleenex diapers. Image File history File links Kleenex_logo. ... Image File history File links Kleenex_logo. ... This article is about the Kleenex band. ... A box of tissues Another Box of Tissues. ... This article is about brands in marketing. ... A box of tissues Another Box of Tissues. ... Toilet paper is a tissue paper product designed for the cleansing of the anus after defecation or the genitals after urination. ... A paper towel is a piece of absorbent paper made for the general purposes of towels, but most often used for drying hands. ... This article is about the garment. ... For other senses of this word, see Trademark (disambiguation). ... Kimberly-Clark Corporation (NYSE: KMB, BMV: Kimber) is an American corporation that produces mostly paper-based consumer products. ... Kimberly-Clark Corporation (NYSE: KMB, BMV: Kimber) is an American corporation that produces mostly paper-based consumer products. ...

A growing chorus of customers, companies and universities are asking Kimberly-Clark to: - Immediately stop purchasing fiber from endangered forests - Drastically increase the amount of recycled fiber they use for all their tissue products including Kleenex brand toilet paper, facial tissue and napkins - Buy all non-recycled fiber from Forest Stewardship Council (FSC) certified forests to ensure it is produced in a responsible manner

In an attempt to allay concerns over its role in the destruction of endangered forests, Kimberly-Clark recently released a new fiber policy. Unlike other corporate fiber policies, Kimberly-Clark's has a number of fatal flaws, including: - no safeguards for endangered forests, including the North American Boreal - no agreements to increased use of recycled paper including Kleenex brand products - no measurable commitment to Forest Stewardship Council certified fiber

History

The material from which Kleenex is made was originally called "Cellucotton," and was designed by Kimberly-Clark during World War I. It came to be used in gas mask filters during the war as a replacement for cotton, which was in high demand for use as a surgical dressing. Some even believe this was invented by Calvin Coolidge. “The Great War ” redirects here. ... Belgian 1930s era L.702 model civilian mask. ... Cotton ready for harvest. ... John Calvin Coolidge Jr. ...

The Kimberly-Clark Corporation created the first facial tissue in 1924 and originally marketed them as a way to remove cold cream. A few years after the introduction of Kleenex, the company began receiving a large number of letters from customers suggesting its use for colds and hay fever. By the 1930s, Kleenex was being marketed with the slogan “Don’t Carry a Cold in Your Pocket” and its utilization as a disposable handkerchief replacement became predominant. Year 1924 (MCMXXIV) was a leap year starting on Tuesday (link will display the full calendar) of the Gregorian calendar. ... Ponds Cream is a brand of beauty and healthcare products that is produced by the multinational company Unilever. ... Acute viral nasopharyngitis, often known as the common cold, is a viral infectious disease of the upper respiratory system (nose and throat). ... For the play, see Hay Fever. ... Linen handkerchief A handkerchief or hanky is a square of fabric, usually carried in the pocket, for personal hygiene purposes such as wiping ones hands or blowing ones nose, but also used as a decorative accessory in a suit pocket. ...

The popularity of the product has led to the use of its name to refer to any facial tissue, regardless of the brand. Many dictionaries, including Merriam-Webster, Oxford and Wiktioniary, now include definitions in their publications defining it as such.

As the world's largest tissue manufacturer, Kimberly-Clark has the resources and the responsibility to make products in an environmentally sustainable way. Currently, many of Kimberly-Clark's most popular products, like Kleenex tissues, have 0% recycled content. This means Kimberly-Clark customers are unwittingly flushing away irreplaceable ancient forests like the North American Boreal when they use Kleenex, Viva, Cottonelle and other K-C products.

One of the largest intact forests left on Earth, the North American Boreal is remarkable part of the world's natural heritage. Home to wildlife like caribou, grizzly bear and wolverines, half of North America's birds also depend on the Boreal for habitat. A massive carbon storehouse, an intact North American Boreal is essential to fighting global warming. It is not only unconscionable to wipe away this forest - it is unnecessary.

By employing recycled content in its products and using Forest Stewardship Council certified fiber, Kimberly-Clark can spare endangered forests. Now is the time for Kimberly-Clark to shift towards sustainability.

Unfolded tissue below a Kleenex pack. The Veltie brand is produced by Kimberly-Clark.

A kleenex and a kleenex pack. ... A kleenex and a kleenex pack. ...

External links

• Kleenex.com
• Kleenex History