Lender's Bagel Bakery started when Harry Lender immigrated to the United States from Poland in 1927. The business took off, centered in New Haven Conneticticut, and in 1965 the company was the first company to sell frozen bagels, making it the second most purchased frozen food in the US at the time.
Lender's Bagels could be found more commonly in your local grocery store throughout the nineties. Image File history File links File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ...
Many TV watchers in the 1990's may remember the company's quirky commercials, featuring a funny Jewish-like man demonstrating the resiliance of his bagels. He not only demonstrated their strength, but also reclaimed the company's motto, that these were the "world's number one selling bagels".
Lender's bagel company still produces a wide variety of bagels to this day.
Lender'sBagel Company was founded in 1927 by Harry Lender, a Polish man who, with the help of his family, began an 800-square-foot bagel bakery in New Haven.
Bagels, a traditionally Jewish food, were a great success in the U.S. Today Lender'sBagels are advertised as the "world's number one selling bagels".
He was succeeded by the 1999 Bagelfest Betty Bagel.
Bagels packaged by Lender's had been available for years in local frozen food compartments, as were advertisements offering recipes for "pizzels," made of frozen bagels topped with canned tomato sauce.
The bagel was not a central culinary icon for Jewish immigrants; even before Polish and Russian Jews left their ethnic enclaves or ghettoes, their memories exalted gefilte fish and chicken soup prepared by their mothers, but not the humble, hard rolls purchased from the immigrant baker.
When bagels emerged from ghetto stores as a Jewish novelty, bagels with cream cheese quickly became a staple of the cuisine known as "New York deli," and was marketed and mass-produced throughout the country under this new regional identity.
Feeds |
Contact