Loaded
March, 2007 issue with Page 3 star Sam on the cover Image File history File links No higher resolution available. ... Year 2007 (MMVII) is the current year, a common year starting on Monday of the Gregorian calendar and the AD/CE era in the 21st Century. ... Page 3 may refer to The Page 3 feature in The Sun newspaper in the UK Page 3, a film by Madhur Bhandarkar Category: ... Look up Sam, SAM in Wiktionary, the free dictionary. ...
Editor-in-Chief	Martin Daubney
Categories	Men's magazines
Frequency	Monthly
Publisher	IPC Media
First issue	1994
Country	United Kingdom
Language	English
Website	www.loaded.co.uk

Loaded, first published by IPC in 1994, is a British monthly "lads' mag". Its motto is "For men who should know better". Martin Daubney (born 22 June 1970) is the longest serving Editor of lads magazine Loaded since its creator James Brown, Daubney was responsible for the titles re-launch in April 2005. ... This is a list of magazines marketed primarily for men. ... IPC Media the UKs leading consumer magazine publisher, with an unrivalled portfolio of brands, selling over 350 million copies each year. ... Year 1994 (MCMXCIV) The year 1994 was designated as the International Year of the Family and the International Year of the Sport and the Olympic Ideal by the United Nations. ... Image File history File links Flag_of_the_United_Kingdom. ... The English language is a West Germanic language that originates in England. ... IPC Media the UKs leading consumer magazine publisher, with an unrivalled portfolio of brands, selling over 350 million copies each year. ... Year 1994 (MCMXCIV) The year 1994 was designated as the International Year of the Family and the International Year of the Sport and the Olympic Ideal by the United Nations. ... Lad mag is a condescending term for a magazine for men that features pictures of scantily clad actresses and models, accompanied by brief articles about the women, consumer stories about tools and toys, and guy tales of sex -- mostly how to get more. ...

History

Loaded was founded by James Brown a former deputy editor of the music weekly New Musical Express. In its early days, the magazine's readership was once memorably described as "50% Sun readers and 50% Guardian readers". Brown has described the irreverent comic Viz as an inspiration for Loaded (and he later bought the comic when he founded the company I Feel Good). This article is about a British tabloid. ... The Guardian is a British newspaper owned by the Guardian Media Group. ... Cover of Viz (issue 57) Viz is a popular British adult comic magazine that has been running since 1979. ...

Loaded captured the lad culture of the 1990s like no other magazine; its glorification of British male "rogues" (Liam Gallagher, Oliver Reed, Paul Gascoigne etc.) was only outstripped by its fondness for titillating photoshoots with nubile C-, B-, and occasionally A-list celebrities. However, early covers led on male icons for film and TV - Gary Oldman was on the first cover. Lad culture also Laddish culture is a subculture commonly associated with Britpop music of the 1990s and the BBC TV sitcom, Men Behaving Badly. ... Liam Gallagher (born William John Paul Gallagher on September 21, 1972, Burnage, Manchester, England) is an English singer and tambourine player of the band Oasis. ... Robert Oliver Reed (February 13, 1938 – May 2, 1999) was an English actor known for his macho image on and off screen. ... Paul John Gascoigne (born 27 May 1967 in Gateshead, England), often referred to as Gazza, is a retired English football player who is widely regarded as one of the most gifted footballers of his generation. ... Leonard Gary Oldman (born March 21, 1958) is an English actor, writer and director who initially came to prominence for his portrayal of Sid Vicious in the 1986 film Sid & Nancy. ...

In 2007, Loaded was voted 49th in Industry website goodmagazine.com's Top 51 Magazines of All Time list, for the "Smartest, Prettiest, Coolest, Funniest, Most Influential, Most Necessary, Most Important, Most Essential, etc." [1]

The Loaded style has been cloned numerous times, most obviously by Emap's FHM and Maxim, which became the biggest-selling men's magazine in the US for Dennis Publishing. An offshoot, Eat Soup, quickly failed however. Loaded also influenced women's monthlies, with Emap launching Minx, "For girls with a lust for life". In January 2004, IPC launched the weekly Nuts, announced as the world's first men's weekly, and Emap quickly followed with Zoo. The cover of an issue of FHM China, featuring Britney Spears, wearing a bathing suit & necktie The cover of the first issue of FHM in the United States, featuring Rachael Leigh Cook FHM is an international monthly lads mag. ... Maxim is an international English language lad mag (mens magazine) based in the United Kingdom and known for its revealing pictorials featuring popular actresses, singers, and female models, of which none are nudes. ... Dennis Logo Dennis Publishing Ltd. ... Nuts is a weekly lad mag published in the United Kingdom. ... Zoo is a weekly lads mag in the UK. It was launched in 2004, as the second weekly mens magazine in the UK (the first being the similar, rival, magazine; Nuts). ...

Deputy editor Tim Southwell (Brown's former boss at New Musical Express) wrote about the early years of Loaded in Getting Away With It (Ebury Press, 1998). Getting away with it was the first single released by the English band Electronic, which comprised Bernard Sumner of New Order, ex-Smiths guitarist Johnny Marr, and guesting vocalist Neil Tennant of Pet Shop Boys. ...

Loaded Today

Today, Loaded is edited by Martin Daubney, who was behind the title's relaunch in April of 2005 and is now the longest-serving editor of the title, having been in the job since August 2003. Martin Daubney (born 22 June 1970) is the longest serving Editor of lads magazine Loaded since its creator James Brown, Daubney was responsible for the titles re-launch in April 2005. ...

Since September 2006 a Russian edition of Loaded has been published. This article does not cite any references or sources. ... Year 2006 (MMVI) was a common year starting on Sunday of the Gregorian calendar. ...

The brand that invigorated the men's magazines market in 1994 has, in its own words, "been refreshed and rejuvenated to reflect the changing needs of men's magazine buyers more than a decade on". Aimed at 16-30 year-old-men, Loaded today presents the edited highlights of a young man's interests and aspirations: football, cars, grooming, scantily-clad women and gaming in clearly signposted sections. It remains one of the UK’s biggest selling men's magazines.

In 2006 Loaded expanded into sponsoring its own show, The Loaded Hour, on Freeview channel TMF. The show, hosted by Kate Edmondson, was male-oriented and presented music videos from, among others, girl groups like Girls Aloud and the Sugababes. This article is about the United Kingdom digital terrestrial television service. ... TMF UK is a music video and entertainment channel in the United Kingdom (also broadcasts to Ireland), owned by MTV Networks Europe. ... Kate Edmondson (born November 19, 1983) is a British television presenter, who, in 2006, was selected after a nationwide search to present The Loaded Hour, sponsored by Loaded magazine, on Freeview channel TMF. Kate has since gone on to present TMF Live, as well as Totally Boyband Live on sister... A music video is a short film or video that accompanies a complete piece of music, most commonly a song. ... ‹ The template below is being considered for deletion. ... Girls Aloud are a Smash Hits Poll Winners, TMF Award winning and BRIT Award nominated British girl group who found fame after winning the ITV1 talent show Popstars: The Rivals in 2002 on which they were created. ... The Sugababes are a BRIT Award-winning pop group trio from London, England. ...

See also

• Nuts Magazine
• IPC Media
• '

Nuts is a weekly lad mag published in the United Kingdom. ...

External links

• Loaded information page
• Loaded official site
• Loaded: the lad's mag
• James Brown talks about setting up Loaded