(UTC):This page is about loyalty as faithfulness to a cause. For its use in business, see loyalty business model or Loyalty Marketing. For the Angel episode, see Loyalty (Angel episode). The loyalty business model is a business model used in strategic management in which company resources are employed so as to increase the loyalty of customers and other stakeholders in the expectation that corporate objectives will be met or surpassed. ... Loyalty marketing is an approach to marketing, based on strategic management, in which a company focuses on growing and retaining existing customers through incentives. ... Loyalty is episode 15 of season 3 in the television show Angel. ...

Loyalty is faithfulness or a devotion to a person or cause.

Social and cultural

Loyalty evolved as fellow-feeling for one's family, gene-group and friends. Loyalty comes most naturally amongst small groups or tribes where the prospect of the whole casting out the individual seems like the ultimate, unthinkable rejection.Loyalty is always being there! Evolutionary psychology (abbreviated ev-psych or EP) is a theoretical approach to psychology that attempts to explain certain mental and psychological traits—such as memory, perception, or language—as evolved adaptations, i. ... A family in Ouagadougou, Burkina Faso in 1997 A family consists of a domestic group of people (or a number of domestic groups), typically affiliated by birth or marriage, or by analogous or comparable relationships — including domestic partnership, cohabitation, adoption, surname and (in some cases) ownership (as occurred in the... For other meanings of this term, see gene (disambiguation). ... http://www. ...

In a feudal society, centered on personal bonds of mutual obligation, accounting for precise degrees of protection and fellowship can prove difficult. Loyalty in these circumstances can become a matter of extremes: alternative groups may exist, but lack of mobility will foster a personal sense of loyalty. Feudalism comes from the Late Latin word feudum, itself borrowed from a Germanic root *fehu, a commonly used term in the Middle Ages which means fief, or land held under certain obligations by feodati. ... Young people interacting within an ethnically diverse society. ...

The rise of states (and later nation states) meant the harnessing of the "loyalty" concept to foster allegiance to the sovereign or established government of one’s country, also personal devotion and reverence to the sovereign and royal family. Loyalty is the trust you have in someone or thing. A state is a set of institutions that possess the authority to make the rules that govern the people in one or more societies, having internal and external sovereignty over a definite territory. ... A nation-state is a specific form of state, which exists to provide a sovereign territory for a particular nation, and which derives its legitimacy from that function. ... A monarch (see sovereignty) is a type of ruler or head of state. ... A royal family is the extended family of a monarch. ...

Wars of religion and their interminglings with wars of states have seen loyalty used in religious senses too, involving faithful support of a chosen or traditional set of beliefs or of sports representatives. And in modern times marketing has postulated loyalties to abstract concepts such as the brand. Customer churn has become the opposite of loyalty, just as high treason once stood as the opposite of the same idea. Compare loyalty card. A person can be loyal to something and something can be loyal to a person. Loyalty is also seen in business in a variety of ways. As governments have grown in size and scope, some people are more loyal to a company rather than to a country. As corporation complexity has grown, people have shifted their loyalties to individuals rather than companies. As those individuals move between companies, they often take other people with them. Stock options are one method devised to keep people loyal to a company. Loyalty is also a commitment, in coherence agreeing to stand by a person/s and never walk away no matter how hard things get, and how difficult times are. Loyalty is knowing your true friends, and family, and loved ones, and standing by them until the last breath leaves your body. Look up war in Wiktionary, the free dictionary. ... This article or section does not cite its references or sources. ... Look up belief in Wiktionary, the free dictionary. ... Wikibooks has more about this subject: Marketing Look up marketing in Wiktionary, the free dictionary. ... A brand is a customer experience represented by a collection of images and ideas; often, it refers to a symbol such as a name, logo, slogan, and design scheme. ... Customers are waiting in front of a famous fashion shop for its grand opening in Hong Kong. ... Traitor redirects here. ... IDEA may refer to: Electronic Directory of the European Institutions IDEA League Improvement and Development Agency Individuals with Disabilities Education Act Indian Distance Education Association Integrated Data Environments Australia Intelligent Database Environment for Advanced Applications IntelliJ IDEA - a Java IDE Interactive Database for Energy-efficient Architecture International IDEA (International Institute... In marketing generally and in retailing more specifically, a loyalty card, rewards card, points card, or club card is a plastic card, visually similar to a credit card or debit card, that identifies the card holder as a member in a commercial incentives programme. ... A stock option is a specific type of option with a stock as the underlying instrument (the security that the value of the option is based on). ...

Loyalty and Ethics

Plato originally said that only a man who is just can be loyal, and that loyalty is a condition of genuine philosophy. The philosopher Josiah Royce said it was the supreme moral good, and that one's devotion to an object mattered more than the merits of the object itself. For other uses, see Plato (disambiguation). ... Josiah Royce (November 20, 1855, Grass Valley, California. ...

Lao Tzu's take on loyalty: "When people lost sight of the way to live
Came codes of love and honesty,
Learning came, charity came,
Hypocrisy took charge;
When differences weakened family ties
Came benevolent fathers and dutiful sons;
And when lands were disrupted and misgoverned
Came ministers commended as loyal." from the Witter Bynner translation.

Lao Zi (also spelled Laozi, Lao Tzu, or Lao Tse) was a famous Chinese philosopher who is believed to have lived in approximately the 4th century BC, during the Hundred Schools of Thought and Warring States Periods. ... Harold Witter Bynner (1881 – 1968) was an American poet, writer and scholar, known for his long residence in Santa Fe, at what is now the Inn of the Turquoise Bear. ...

There were many intents to replace loyalty with support of the ruling party, president, king or dictator.

The quotation below allows to avoid the confusion:

"...all political power is inherent in the people, and all free governments are founded on their authority and instituted for their benefit; and that they have _at all times_ an undeniable and indefeasible right to _alter their form of government_ in such a manner as they may think expedient." Under that gospel, the citizen who thinks he sees that the commonwealth's political clothes are worn out, and yet holds his peace and does not agitate for a new suit, is disloyal; he is a traitor."

-- by Mark Twain, A Connecticut Yankee in King Arthur's Court [1] Р Samuel Langhorne Clemens (November 30, 1835 – April 21, 1910),[1] better known by the pen name Mark Twain, was an American humorist, satirist, writer, and lecturer. ...

References

• This article incorporates text from the Encyclopædia Britannica Eleventh Edition, a publication now in the public domain.

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