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Encyclopedia > Master Lock
A Master Lock brand padlock

Master Lock is the world's largest importer of padlocks, combination locks and related security products for automotive and outdoor needs including home and yard, contractors, power sports, campus and bike needs. An operating unit of Fortune Brands, Inc., Master Lock Company LLC was formed in 1921 by inventor Harry Soref, and is headquartered in Milwaukee, Wisconsin. Image File history File links No higher resolution available. ... Image File history File links No higher resolution available. ... Image File history File links Size of this preview: 800 × 533 pixelsFull resolution (3000 × 2000 pixel, file size: 1. ... Image File history File links Size of this preview: 800 × 533 pixelsFull resolution (3000 × 2000 pixel, file size: 1. ... Padlock A modern padlock. ... A letter combination lock. ... Fortune Brands, NYSE: FO is a holding company founded in 1969 as American Brands and later re-named in 1997. ... Year 1921 (MCMXXI) was a common year starting on Saturday (link will display the full calendar). ... Nickname: Location of Milwaukee in Milwaukee County, Wisconsin Coordinates: , County Milwaukee Government  - Mayor Tom Barrett Area  - City  97 sq mi (251. ...


In 1974, Master Lock ran a famous Super Bowl ad where one of their locks survived being shot by a sharpshooter, thereby proving its durability. Master Lock would continue running similar ads during future Super Bowls, spending almost their entire annual marketing budget on the single commercial. [1] Later, Master would incorporate the image into one of the first real-life examples of a blipvert in 1998 - though no harmful physiological effects were reported in viewers.[2] A blonde haired, very skilled worker with a 70s look. ... This article does not cite any references or sources. ... Arkansas Army National Guard soldiers practice sniper marksmenship at their firing range near Baghdad, Iraq in 2005. ... In the 1985 film Max Headroom: 20 Minutes into the Future and the subsequent 1987 science fiction television show Max Headroom, blipverts were a new high-intensity television commercial which had the consequence of overloading the nervous systems of certain viewers. ... Year 1998 (MCMXCVIII) was a common year starting on Thursday (link will display full 1998 Gregorian calendar). ... The motif of harmful sensation refers to the physical or mental damage that a person suffers merely by experiencing what should normally be a benign sensation. ...


Recently the Discovery Channel's MythBusters tested this famous ad by shooting a Master Lock padlock by a rifle, capturing the results on film. As the famous Super Bowl ad depicted, Master Lock passed the test by surviving the gun shot. MythBusters is a U.S. popular science television program on the Discovery Channel starring special effects experts Adam Savage and Jamie Hyneman, who use their skills and expertise to test the validity of various rumors and urban legends in popular culture. ...

Image File history File links Size of this preview: 451 × 599 pixelsFull resolution (2100 × 2789 pixel, file size: 3. ... Image File history File links Size of this preview: 451 × 599 pixelsFull resolution (2100 × 2789 pixel, file size: 3. ...

Towing Troubles

In 2006, Master Lock did their annual study on towing safety to see how many Americans tow their cargo correctly. The study, “Towing Troubles,” included responses from trailer owners across the country and found that while the majority of trailer owners believe they know what they’re doing when it comes to towing, most were lacking the proper education. Master Lock reported that 70.0 percent of trailer owners did not fully know the correct way to tow their cargo. [3 ]


Master Lock also partnered with Nascar Nextel Cup Series driver, Jeremy Mayfield to help increase towing safety awareness. The NASCAR NEXTEL Cup Series is NASCARs top racing series. ... Jeremy Allen Mayfield (born May 27, 1969 in Owensboro, Kentucky) is a driver in the NASCAR NEXTEL Cup Series who drives the #36 Toyota Camry for Bill Davis Racing. ...


See also

Padlock A modern padlock. ... Towing is the process of pulling or drawing behind a chain or line. ...

External links


  Results from FactBites:
 
Master Lock - Wikipedia, the free encyclopedia (165 words)
Master Lock is a manufacturer of padlocks and combination locks.
Master Lock was formed in 1921 by inventor Harry Soref, and is headquartered in Milwaukee, Wisconsin.
In 1974, Master Lock ran a famous Super Bowl ad where one of their locks survived being shot by a sharpshooter, thereby proving its durability.
Master Lock Python - webBikeWorld (752 words)
The Python's locking head is made from "Weather Tough" aluminum, and it's located at one end of the cable on a swiveling boss, and it can be rotated back and forth 360 degrees in all directions for convenience.
Master Lock has accessory cables available that will fit the Python in 6, 12 and 30 foot lengths, which is a nice feature.
The Python shown here can be used as a light motorcycle lock for securing the bike to a pole, but I will admit that it's probably a bit of overkill for just locking a helmet and jacket to a bike.
  More results at FactBites »


 

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