Morrisons store in Morecambe, Lancashire

Morrisons is the 4th largest chain of supermarkets in the United Kingdom. It is operated by the company Wm Morrison Supermarkets plc. It was founded by William Morrison in 1899, initially as an egg and butter merchant in Bradford, England. His son Ken Morrison is now chairman of the company. Download high resolution version (1024x424, 40 KB)Morrisons store in Morecambe, Lancashire, England Taken by user:NicholasJones sometime in the first half of 2004. ... Download high resolution version (1024x424, 40 KB)Morrisons store in Morecambe, Lancashire, England Taken by user:NicholasJones sometime in the first half of 2004. ... Location within the British Isles Morecambe is a resort town in the Lancaster district of Lancashire, England. ... Lancashire (archaically, the County of Lancaster) is a county palatine of England, lying on the Irish Sea. ... TNS Superpanel is a division of the United Kingdom based global market information group Taylor Nelson Sofres, which analyses the British grocery sector. ... Exterior appearance of typical supermarket (Albertsons) Supermarket produce section A supermarket is a store that sells a wide variety of goods including food and alcohol (where permitted), medicine, clothes, and other household products that are consumed regularly. ... The initials plc after a UK or Irish company name indicate that it is a public limited company, a type of limited company whose shares may be offered for sale to the public. ... 1899 was a common year starting on Sunday (see link for calendar). ... This article discusses the city Bradford, in West Yorkshire, England. ... Morrisons store in Morecambe, Lancashire Morrisons is the 4th largest chain of supermarkets in the United Kingdom. ...

From the early 1900s the company used the name Wm Morrison (Provisions) Limited. In 1958 it opened a small shop in the town centre, followed by its first supermarket "Victoria", in 1961. In 1967 it became a public company listed on the London Stock Exchange. 1958 was a common year starting on Wednesday of the Gregorian calendar. ... 1961 was a common year starting on Sunday (link will take you to calendar). ... 1967 was a common year starting on Sunday of the Gregorian calendar. ... The Source by Greyworld, in the new LSE building The London Stock Exchange (abbreviated LSE) is a stock exchange market located in London. ...

Morrisons products are primarily marketed under two slogans, "More reasons to shop at Morrisons" and "The very best for less". The more reasons campaign is backed up with separate adverts explaining numbered "reasons". There are usually a large range of special offers in each store. In marketing, sales promotion is one of the four aspects of promotion. ...

As of mid-2005 it had around 360 supermarkets in the United Kingdom, with around 80 trading under the Safeway brand. It has stores under the Morrisons brand mainly in the English Midlands and the north of England, but has expanded southwards, beginning with a store at Erith, Kent, which opened in 1998 [1]. Other stores in the southern regions have been opened since. 2005 is a common year starting on Saturday of the Gregorian calendar and is the current year. ... Safeway is a chain of supermarkets and convenience stores in the UK, owned by Wm Morrison Supermarkets. ... The midlands of a territory are its central regions. ... Erith is a place in the London Borough of Bexley. ... Kent is a county in England, south-east of London. ...

On 8 March 2004 Morrisons' takeover of Safeway was finalised. Stores under the Safeway brand were concentrated in the south of England and Scotland, thus giving Morrisons a full national presence. Many Safeway stores have been converted to Morrisons, while many other stores have been sold off to other companies to fulfil competition regulations. The conversion process of the remaining stores is expected to be completed by the end of November 2005, when the Safeway brand will disappear from the UK. March 8 is the 67th day of the year in the Gregorian Calendar (68th in Leap years). ... 2004 is a leap year starting on Thursday of the Gregorian calendar. ... Safeway is a chain of supermarkets and convenience stores in the UK, owned by Wm Morrison Supermarkets. ... Scotland (Alba in Scottish Gaelic) is a country in northwest Europe and a constituent nation of the United Kingdom. ... November is the eleventh month of the year in the Gregorian Calendar and one of four Gregorian months with the length of 30 days. ...

Morrisons is now one of just four supermarket chains that dominate the full-size superstore market in the United Kingdom. In descending order of size the other three are Tesco, ASDA (owned by Walmart), and Sainsbury's. Morrisons strategy is based on doing the basics efficiently, that is on selling predominantly food, at low prices, and doing so only from large stores. It has sold the 114 Safeway Compact stores to Somerfield. This is a different approach from the other three big chains: Tesco and Sainsbury's in particular have moved into "retail services" such as banking; the same two companies are expanding into the convenience store sector; and Tesco and ASDA place great emphasis on their non-food ranges and are experimenting with stand alone non-food stores. Tesco PLC is a United Kingdom-based international supermarket chain. ... This article is about the supermarket chain, for other meanings, see ASDA (disambiguation) ASDA is a chain of supermarkets in the United Kingdom offering food, clothing and general merchandise products. ... Wal-Mart Stores, Inc. ... J Sainsbury plc is the parent company of Sainsburys Supermarkets Ltd, commonly known as Sainsburys, which is a chain of supermarkets in the United Kingdom. ... Somerfield is a high street food retailer in the UK operating as Somerfield Stores Ltd. ... A convenience store is a small store or shop, generally accessible or local. ...

Some analysts have expressed concern that Morrisons relatively downmarket ranges and value-focused marketing may not be as successful in affluent parts of Southern England, as they are in Morrisons northern heartlands. At the 2005 annual results briefing, Sir Ken Morrison informed investors, "I don't know what a "middle class shopper" is." The City was becoming impatient with Morrisons corporate governance, especially its lack of independent direcctors. By May 2005 Morrisons had issued five profit warnings since its takeover of Safeway. Sir Ken stood down as chairman of the operational board, but remained chairman of the main board. In July 2005, Morrisons released figures that suggested it may have turned the corner, with a 14% sales increase in converted Safeway stores. Southern England is defined by the See of Canterbury, which is administered by the Archbishop of Canterbury and it includes the Channel Islands. ... The three northern Regions Northern England is a rather ill-defined term, with no universally accepted definition. ... This article is about a small section of central London. ... Corporate governance is the method by which a corporation is directed, administered or controlled. ...

Safeway brand products have been to be phased out in favour of Morrisons products, the most notable of which is the carrier bags. Many Safeway brands were re-launched under the Morrisons name, including The Best and Eat Smart ranges. The layout of most Morrisons stores is traditional; The meat is near or next to the butcher's counter, the delicatessen being traditionally named Provisions with cheese fridge nearby & Rottisserie being named Oven Fresh. There's also a Pie Shop in every Morrisons store and a bell rings when a fresh batch comes out of the oven. The word delicatessen designates a kind of food store. ...

See Also

• Supermarkets in the United Kingdom

The UK supermarket sector is dominated by Tesco, ASDA, Morrisons, and Sainsburys, which are the only chains which operate full scale superstores of 40,000 square feet (3,700 m²) or more. ...

External links

• Company website
• June 2005 Daily Telegraph article about Morrison's problems