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Encyclopedia > Oreo
Oreo
Type Private
Founded 1912
Headquarters East Hanover, New Jersey
Industry Food
Parent Nabisco

Oreo is a trademark for a popular sandwich cookie currently manufactured by the Nabisco Division of Kraft Foods. The current design consists of a sweet, white filling commonly referred to as 'cream' or 'creme', sandwiched between two circular chocolate cookies. East Hanover is the name of the following places in the United States of America: East Hanover, New Jersey East Hanover Township, New Jersey East Hanover Township, Dauphin County, Pennsylvania East Hanover Township, Lebanon County, Pennsylvania This is a disambiguation page — a navigational aid which lists other pages that might... This article is about the U.S. state. ... For the band, see Big Brother and the Holding Company. ... Nabisco logo Nabisco is an American manufacturer of cookies and snacks, including brands such as Chips Ahoy!, Fig Newtons, Mallomars, Oreos, Premium Crackers, Ritz Crackers, Teddy Grahams, Triscuits, Wheat Thins, and Chicken in a Biskit. ... Oreo most commonly refers to a cookie produced by Nabisco; see Oreo. ... This article is about the food. ... Nabisco logo Nabisco is an American manufacturer of cookies and snacks, including brands such as Chips Ahoy!, Fig Newtons, Mallomars, Oreos, Premium Crackers, Ritz Crackers, Teddy Grahams, Triscuits, Wheat Thins, and Chicken in a Biskit. ... Kraft Foods Inc. ... For other uses, see Chocolate (disambiguation). ... This article is about the food. ...


Over 490 billion Oreo cookies have been sold since they were first introduced, making them the best selling cookie of the 20th century.[1] Its most recent packaging slogan is "Milk's Favorite Cookie", which is a slight change from "America's Favorite Cookie" (though some packages in the U.S. contain the original slogan).

Contents

History

An Oreo Cookie.
An Oreo Cookie.

The Oreo cookie was developed and produced by Nabisco, an American company, in February 1912 at its Chelsea factory in New York City (now Chelsea Market). It was created mainly to target the British market, whose biscuits were seen by Nabisco to be too 'ordinary'. [2] Originally, Oreo was mound-shaped and available in two flavors; lemon meringue and cream. In America, they were sold for 30 cents a pound in novel tin cans with glass tops, which allowed customers to see the cookies. Image File history File linksMetadata Size of this preview: 800 × 533 pixelsFull resolution (900 × 600 pixel, file size: 120 KB, MIME type: image/jpeg) File links The following pages on the English Wikipedia link to this file (pages on other projects are not listed): Oreo Metadata This file contains additional... Image File history File linksMetadata Size of this preview: 800 × 533 pixelsFull resolution (900 × 600 pixel, file size: 120 KB, MIME type: image/jpeg) File links The following pages on the English Wikipedia link to this file (pages on other projects are not listed): Oreo Metadata This file contains additional... Nabisco logo Nabisco is an American manufacturer of cookies and snacks, including brands such as Chips Ahoy!, Fig Newtons, Mallomars, Oreos, Premium Crackers, Ritz Crackers, Teddy Grahams, Triscuits, Wheat Thins, and Chicken in a Biskit. ... For other uses, see February (disambiguation). ... 1912 (MCMXII) was a leap year starting on Monday in the Gregorian calendar (or a leap year starting on Tuesday in the 13-day-slower Julian calendar). ... Chelsea is located on the West Side of Manhattan, New York City. ... New York, New York and NYC redirect here. ... Chelsea Market is an enclosed, urban food court and shopping mall built within the former Nabisco factory complex where the Oreo cookie was invented and produced. ... For other uses of terms redirecting here, see US (disambiguation), USA (disambiguation), and United States (disambiguation) Motto In God We Trust(since 1956) (From Many, One; Latin, traditional) Anthem The Star-Spangled Banner Capital Washington, D.C. Largest city New York City National language English (de facto)1 Demonym American...


A newer design for the cookie was introduced in 1916, and as the cream filling was by far the more popular of the two available flavors, Nabisco discontinued production of the lemon meringue filling during the 1920s. The modern-day Oreo was developed in 1952 by William A Turnier, [2] to include the Nabisco logo. Nabisco logo Nabisco is an American manufacturer of cookies and snacks, including brands such as Chips Ahoy!, Fig Newtons, Mallomars, Oreos, Premium Crackers, Ritz Crackers, Teddy Grahams, Triscuits, Wheat Thins, and Chicken in a Biskit. ...


There are many theories pointing to the origin of the name 'Oreo', including derivations from the French word 'Or', meaning gold (as early packaging was gold), or the Greek word 'Oros', meaning mountain or hill (as the original Oreo was mound shaped) or even the Greek word 'Oreos', meaning beautiful/nice. Other theories are that the 're' from cream was 'sandwiched' between the two Os from chocolate, or the word 'just seemed like a nice, melodic combination of sounds'.


Oreo is very similar to the Hydrox cookie manufactured by Sunshine, which was introduced in 1908, leading to speculation that Oreo obtained the idea from Sunshine. Having lost market share to Oreo for years, Hydrox cookies were withdrawn about 1999.[3] Hydrox was a brand name for a successful cream-filled chocolate sandwich cookie which debuted in 1908 and was manufactured by Sunshine Biscuits (Lukas, 1999). ... Sunshine Biscuits was started in 1913 by Jack and Taylor in their home. ...


The product is distributed under the Kraft parent label and has no mention of the US sub-division Nabisco that is used in all countries where it is available for retail. Kraft is experimenting with the use of Nabisco products in the highly-developed UK snack market but if Oreo is a success, they may consider launching other products such as Chips Ahoy!.[citation needed] Kraft Foods Inc. ... Chips Ahoy! is a brand of cookies made by Nabisco. ...


Advertising campaign

Nabisco began a marketing program in 2008, advertising the use of Oreos in a game called DSRL, which stands for "Double Stuf Racing League." The DSRL was introduced one week prior to Super Bowl XLII. This "sport" had also been endorsed by football brothers Peyton Manning and Eli Manning.[4] Super Bowl XLII will be the 42nd annual championship game of the National Football League (NFL) between the National Football Conference (NFC) and American Football Conference (AFC) champions. ... Peyton Williams Manning (born March 24, 1976 in New Orleans, Louisiana) is an American football quarterback who plays for the Indianapolis Colts of the National Football League. ... Elisha Nelson Eli Manning (born January 3, 1981 in New Orleans, Louisiana) is a professional American football player and the starting quarterback for the New York Giants of the NFL. He is the younger brother of Peyton Manning and Cooper Manning and the son of Archie Manning. ...


Production

According to a statement from Kim McMiller, an Associate Director of Consumer Relations, a two-stage process is used to make Oreo cookies. The base cake dough is formed into the familiar round cookies by a rotary mold at the entrance of a 300-foot-long oven. Key ingredients include sugar (later replaced with high fructose corn syrup in the United States but not in other markets), Dutch cocoa, and pure chocolate liquor purchased from outside suppliers in addition to flour which is milled at Nabisco's flour mill.[citation needed] Much of current Oreo production is done at the Kraft/Nabisco factory in Richmond, Virginia. Oreos for the Asian market are manufactured in Indonesia. High fructose corn syrup (HFCS) refers to a group of corn syrups which have undergone enzymatic processing in order to increase their fructose content and are then mixed with pure corn syrup (100% glucose) to reach their final form. ...


Varieties

A 'Double Stuf' Oreo Cookie
A 'Double Stuf' Oreo Cookie

In addition to their traditional design of two chocolate wafers separated by a cream filling, Oreos have been produced in many different varieties since they were first introduced, and this list is only a guide to some of the more notable and recent types; not all are available in every country. Notable flavors in the US are: [5] Image File history File links Size of this preview: 703 × 599 pixelsFull resolution (936 × 798 pixel, file size: 1. ... Image File history File links Size of this preview: 703 × 599 pixelsFull resolution (936 × 798 pixel, file size: 1. ...

  • Oreo WaferStix are long wafer sticks that have a creamy filling and are covered by chocolate.
  • Golden Chocolate Creme Oreo are 'reverse' (inverse) Oreos in that they comprise vanilla wafers and a chocolate cream filling. Originally, the title was named Uh-Oh Oreo until 2007.
  • Golden Oreo have vanilla wafers and the traditional white cream filling. They can be purchased with chocolate cream filling, as well.
  • Mini Oreo are bite-sized versions of ordinary Oreos.
  • Double Delight Oreo (introduced in 1987) have chocolate cookies with two fillings, notably peanut butter 'n chocolate, mint 'n cream, and coffee 'n cream flavors. This is similar to Double Stuf.
  • Double Stuf Oreo (introduced in 1975) have twice the normal amount of white cream filling.
  • Big Stuf Oreo (introduced in 1985) were several times the size of a normal Oreo.[6][7] Sold individually, each Big Stuf contained 316 calories and 13 grams of fat.[8] They were discontinued in 1991.
  • White Fudge Oreo and Milk Chocolate Oreo are covered in either a layer of white fudge or chocolate respectively.
  • 100 Calorie Pack Oreo (Oreo Thinsations in Canada) are miniature, thin, hexagonal versions of Oreo that do not contain cream-filling and come individually-portioned into 100 calorie pouches.
  • Shrek Oreo were limited edition Oreos released in the Philippines to promote the feature film
  • The Shining Oreo were limited edition Oreos released in the United States of America to promote the feature film
  • Grinch Oreo were limited edition Oreos released in the United States to promote the feature film.
  • Oreo Cakesters are 2 chocolate soft snack cakes with vanilla creme in the middle, which were introduced in 2007. These are also available with chocolate creme.
  • During springtime, around Halloween, and Christmas, special edition Double Stuf Oreos are produced with colored frosting depicting the current holiday (yellow, orange, and red respectively).
  • Oreo Handi-Snacks are plastic holders with strips of Oreo cookies and a little box of icing.

Many of these varieties are combined, producing, for example, "Chocolate Fudge Mint Covered", "Double Stuf Chocolate Creme", and so forth. For other uses, see Vanilla (disambiguation). ... For other uses, see Vanilla (disambiguation). ... Shrek is a computer-animated film adaptation of William Steigs 1990 fairy tale picture-book of the same name. ... For other uses of this term, see Shining. ... Dr. Seuss How the Grinch Stole Christmas! is a 2000 live-action film, based on the 1957 book by Dr. Seuss. ... Spring is one of the four temperate seasons. ... This article is about the holiday. ... For other uses, see Christmas (disambiguation). ...


Trans-Saturated fat

On May 13, 2003, attorney Stephen Joseph filed a lawsuit charging Nabisco with using hydrogenated (or partially hydrogenated) oils (trans fats) to make the cookies. The suit was dropped as Nabisco considered replacing the hydrogenated oils with alternative oils. Joseph admitted he filed the lawsuit to call attention to the matter, and he considered his motion successful. As of January 2006, classic Oreo cookies are no longer manufactured with hydrogenated oils. [9] Other varieties may not have eliminated hydrogenated oils completely. is the 133rd day of the year (134th in leap years) in the Gregorian calendar. ... Year 2003 (MMIII) was a common year starting on Wednesday of the Gregorian calendar. ... Hydrogenation is a class of chemical reactions which result an addition of hydrogen (H2) usually to unsaturated organic compounds. ... A trans fatty acid (commonly shortened to trans fat) is an unsaturated fatty acid molecule that contains a trans double bond between carbon atoms, which makes the molecule less kinked compared to cis fat. Research suggests a correlation between diets high in trans fats and diseases like atherosclerosis and coronary...


The trans-fats had been added to the Oreo recipe to replace its original fat, lard.[10] Earlier outcry regarding these types of saturated fats is what prompted the change to use more unsaturated fats in the first place.[11][12] This article is about the fat. ... Saturated fat is fat that consists of triglycerides containing only saturated fatty acids. ... An unsaturated fat is a fat or fatty acid in which there are one or more double bonds in the fatty acid chain. ...


Variations and adaptations

  • Jell-O Oreo Pudding - Jell-O brand chocolate pudding at the bottom and on top, with vanilla in the middle.
  • Jell-O Oreo Instant Pudding - also named cookies n' cream. The box contains instant vanilla pudding with real cookie pieces.
  • An Oreo variety with lemon-flavored filling was available until the 1920s. Some generic brand cookies still have such varieties.
  • There is a Post cereal called Oreo Os, with a little cream man wearing sunglasses on the box.
  • In Italy, a similar cookie to Oreo called "Ringo" is manufactured by Pavesi, though recently Oreo became available as well, first in Blockbuster, then in supermarkets, and in 2008 the first Italian ad was launched.
  • In Brazil, a very similar cookie to Oreo called "Negresco" is manufactured by Nestlé (picture, description).
  • Oreo Ice Cream. This is licensed by Breyers, Good Humor, and Klondike in the US, and Nestlé in Canada. Flavors are:
    • Oreo Ice Cream (Blended Oreo cookies in Vanilla Ice Cream)
    • Oreo Ice Cream Sandwich (Extra Large Oreo wafers with the above mentioned ice cream in the middle)
    • Oreo Ice Cream Bar (Chocolate Ice Cream bar with the above mentioned Ice Cream)
    • Mint Oreo Ice Cream (Blended Oreo Cookies with Mint Ice Cream)
    • Many notable fast-food restaurants serve Oreo flavored ice cream desserts and milkshakes
  • Easy-Bake Oreo Mix - two easy-bake chocolate cakes with a marshmallow filling topped off with an Oreo cookie topping
  • Oreo Cakesters- cream-filled chocolate cakes resembling Oreos
  • Deep-Fried Oreo- Regular or Double Stuf Oreos, dipped in a batter, and deep fried for about 30 seconds. They are sometimes sold at carnivals and fairs.
  • Oreo Pie Crust
  • Oreo Madness at T.G.I. Fridays
  • Oreo cereal is a Canadian delicacy where the cookies are crumbled into tiny pieces mixed with milk and served like a cereal.
  • Organic Oreo (introduced in 2006) - plain Oreo cookies made with organic flour and organic sugar.

JELL-O is a brand name belonging to USA-based Kraft Foods for a number of gelatin desserts, including fruit gels, puddings and no-bake cream pies. ... This article is about the fruit. ... A generic brand product is one made by a manufacturer the customer doesnt know much about who may or may not put thier name on the product. ... Blockbuster can refer to: Block Buster firework Illegal firecracker Blockbuster Fireworks, a chain of firework stands located in the Los Angeles area. ... Breyers Ice Cream is a brand of ice cream owned by Unilever (part of their United States Good Humor-Breyers unit). ... Good Humor is an American brand of ice cream once sold from the back of refrigerated ice cream trucks with bells to announce their presence. ... Klondike may refer to one of the following: The Klondike region in the Yukon Territory of Canada Klondike, a popular solitaire card game. ... This article is about the company. ... For other uses, see Carnival (disambiguation). ... Roundabouts (or carousels) are traditional attractions, often seen at fairs. ... A sign at a T.G.I. Fridays franchise in Pensacola, Florida. ...

As an ingredient

The Oreo cookie is commonly used as an ingredient or adornment for other foods.[13] There are Milkshakes containing Oreo cookies and Domino Pizza's "Oreo Pizza". In addition, the development of premium ice creams has produced "cookies and cream" flavors, a vanilla ice cream with chunks of chocolate sandwich cookies included.[14] Cookies 'n' Cream may or may not contain actual Nabisco Oreo cookies, however, and may instead have non-Nabisco brand chocolate sandwich cookies that are functionally identical, such as Droxies or other "generic" brands. A strawberry milkshake topped with whipped cream and strawberry syrup A milkshake is a sweet, cold beverage which is made from milk, ice cream, and sweet flavourings such as fruit syrup or chocolate sauce (in Canada and most regions of the United States, and the United Kingdom. ... Missing image Ice cream is often served on a stick Boxes of ice cream are often found in stores in a display freezer. ... Cookies and Cream (or Cookies n Cream) is a popular flavoring in foods, including ice creams, milkshakes, and confectionery. ... For other uses, see Vanilla (disambiguation). ... Hydrox was a brand name for a successful cream-filled chocolate sandwich cookie which debuted in 1908 and was manufactured by Sunshine Biscuits (Lukas, 1999). ...

  • Cup o' dirt or Dirt pudding - This is a pudding dessert which has Oreo as an ingredient and includes crumbled Oreo cookies on top to resemble dirt. It sometimes contains gummy worms to continue with the 'dirt' image. May alternatively be called "worms 'n' dirt."

Pudding can be prepared with a large variety of toppings such as fresh fruit and/or berries, and whipped cream Christmas pudding Dessert pudding Illustrations from Isabella Beetons Mrs Beetons Book of Household Management, 1861 Pudding most often refers to a dessert, but can also be a savory dish. ... Gummy worms are a rubbery textured confectionary in the shape of a worm. ...

Style

Like many trademark holders, Nabisco often uses all uppercase (Oreo) when mentioning the "OREO" mark in corporate and promotional literature.


References

  1. ^ Toops, Diane: Top 10 power brands, Retrieved on June 07, 2007
  2. ^ a b Health food junkies beware: It's National Cookie Month!
  3. ^ Lukas, Paul. "Oreos to Hydrox: Resistance Is Futile." Business 2.0 March 1999. A reformulated version called Droxies was also later withdrawn.
  4. ^ The DSRL had 2 members joined (Peyton Manning and Eli Manning) "The Second Sport" http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=109&STORY=/www/story/01-14-2008/0004735850&EDATE=
  5. ^ http://www.kraft.com/100/innovations/oreoprod.html
  6. ^ Oreo Madness.
  7. ^ Friedman, Marty. "Sizing up - and down - new product opportunities", Prepared Foods, November 1989. 
  8. ^ Oreo Sandwiches Big Stuf.
  9. ^ Ban Trans Fats: The Campaign to Ban Partially Hydrogenated Oils
  10. ^ For every fad, another cookie - Diet, New York City - chicagotribune.com
  11. ^ Ascherio A, Stampfer MJ, Willett WC. Trans fatty acids and coronary heart disease. Retrieved on 2006-09-14.
  12. ^ Mary G. Enig, PhD. The Tragic Legacy of Center for Science in the Public Interest (CSPI). Retrieved on 2006-05-02.
  13. ^ Sweet Ingredients: Oreo Products. Retrieved on 2008-03-26.
  14. ^ Calories in Baskin-Robbins - Oreo Cookies 'n Cream Ice Cream. Retrieved on 2008-03-26.

June 7 is the 158th day of the year in the Gregorian calendar (159th in leap years), with 207 days remaining. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... Year 2006 (MMVI) was a common year starting on Sunday of the Gregorian calendar. ... is the 257th day of the year (258th in leap years) in the Gregorian calendar. ... Year 2006 (MMVI) was a common year starting on Sunday of the Gregorian calendar. ... is the 122nd day of the year (123rd in leap years) in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini (or common era), in accordance to the Gregorian calendar. ... March 26 is the 85th day of the year (86th in leap years) in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini (or common era), in accordance to the Gregorian calendar. ... March 26 is the 85th day of the year (86th in leap years) in the Gregorian calendar. ...

External links


  Results from FactBites:
 
Oreo - Wikipedia, the free encyclopedia (1778 words)
Originally, Oreos were mound-shaped; some postulate that this is the source of the name "Oreo" (Greek for "hill").
Oreos are coated with a sweet batter then deep fried and dusted with powdered sugar.
Oreo cookies may have once been thrown at Michael Steele, an African American Republican politician from Maryland, by demonstrators, which was taken as a racist statement.
  More results at FactBites »

 

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