Peignot is a geometrically constructed sans-serif display typeface, designed by A. M. Cassandre in 1937. It was commissioned by the French foundry Peignot et Deberny. The typeface is notable for not having a traditional lower-case, but in its place a "multi-case" combining traditional lower-case and small capital characters. The typeface achieved some popularity in poster and advertising publishing from its release through the late 1940s. Use of Peignot declined with the growth of the International Typographic Style which favored less decorative, more objective typefaces like Akzidenz Grotesk. Peignot experienced a revival in the 1970s as the typeface used on The Mary Tyler Moore Show. While often classified as "decorative," the face is a serious exploration of typographic form and legibility. Image File history File links No higher resolution available. ... For the origin and evolution of fonts, see History of western typography. ... For the origin and evolution of fonts, see History of western typography. ... A type designer is a person who designs typefaces. ... This article does not cite any references or sources. ... A type foundry is a company that designs and/or distributes typefaces. ... Image File history File links No higher resolution available. ... This article does not cite any references or sources. ... A movie poster for the film 2001: A Space Odyssey shows the influence of the International Typographic Style. ... Differences between Helvetica and Akzidenz. ... Mary Tyler Moore is an American television sitcom created by James L. Brooks and Allan Burns that aired on CBS from September 19, 1970 to March 19, 1977. ...
Trademark Ownership
"Peignot" is a trademark of Linotype Corp. registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions in the name of Linotype Corp. or its Licensee Linotype GmbH.
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