Playtex is a brand of women's products.

The brand originally specialised in underwear and in particular bras and girdles. Playtex is particularly noted for: A pair of mens briefs Undergarments, also called underwear or sometimes intimate clothing, are clothes worn next to the skin, usually under other clothes. ... An orange brassiere. ... A girdle is a piece of womens underwear that replaced the corset in popularity and usage. ...

• A focus on comfortable girdles:
  • The 18 hour girdle and its coordinating range.
  • The I can't believe it's a girdle range.
• Innovation in bra design:
  • The introduction of the cross your heart design, now with many imitators.
  • The Wonderbra cleavage enhancer.

Since being acquired by Sara Lee Corporation, the brand name continues to appear on feminine hygiene and similar products ; only the underwear portion of the company was sold to Sara Lee Corporation in 1992. The Wonderbra is a push-up brassiere (bra) sold by the Playtex Corporation, a wholly owned subsidiary of the Sara Lee Corporation, holder of the various copyrights. ... Sara Lee Corporation (NYSE: SLE) is an American consumer-goods company based in Chicago, Illinois, as well as the brand name of a series of frozen and packaged foods. ... Feminine hygiene is a general term used to describe products used by women during menstruation, vaginal discharge, and other bodily functions related to the vulva. ... Sara Lee Corporation (NYSE: SLE) is an American consumer-goods company based in Chicago, Illinois, as well as the brand name of a series of frozen and packaged foods. ...

External links

• Playtex home page.