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Encyclopedia > Pocono Record

The Pocono Record is a daily newspaper published in Stroudsburg, Pennsylvania. Stroudsburg is a borough located in Monroe County, Pennsylvania. ... State nickname: The Keystone State Other U.S. States Capital Harrisburg Largest city Philadelphia Governor Ed Rendell (D) Official languages None Area 119,283 km² (33rd)  - Land 116,074 km²  - Water 3,208 km² (2. ...

Contents


History

The Pocono Record was founded as The Daily Record April 2, 1894. 2 April is the 92nd day of the year (93rd in leap years) in the Gregorian calendar, with 273 days remaining. ... 1894 was a common year starting on Monday (see link for calendar). ...


In 1946, the newspaper was purchased by James H. Ottaway Sr., becoming the third newspaper in what would become the Ottaway Newspapers chain. Today, Ottaway is a subsidiary of Dow Jones & Company and the Pocono Record is a subsidiary of Ottaway Newspapers of Pennsylvania LP. Dow Jones & Company (NYSE: DJ), based in the United States, is a publishing and financial information firm. ...


Officially, the article "The" is not part of the newspaper's name.


Market

The Pocono Record is the newspaper of record for Monroe County, Pennsylvania. Its coverage area centers around Stroudsburg and East Stroudsburg and includes the area's many small communities. The newspaper also covers parts of Pike, Lackawanna, Wayne and Carbon counties as well as areas of western New Jersey. Stroudsburg is a borough located in Monroe County, Pennsylvania. ... East Stroudsburg is a borough located in Monroe County, Pennsylvania. ... State nickname: The Garden State Other U.S. States Capital Trenton Largest city Newark Governor Richard Codey (D)Acting Official languages None defined Area 22,608 km² (47th)  - Land 19,231 km²  - Water 3,378 km² (14. ...


Monroe County is Pennsylvania's fastest-growing county, giving the Pocono Record tremendous growth opportunities. However, this is a challenge for the newspaper because much of the population commutes to New York City or New Jersey and feels little connection to Monroe County - and therefore lacks the motivation to read the community newspaper. Midtown Manhattan, looking north from the Empire State Building, 2005 New York City (officially named the City of New York) is the most populous city in the United States, the most densely populated major city in North America, and is at the center of international finance, politics, entertainment, and culture. ...


Because of this, the Pocono Record lacks any direct local competitors but competes against newspapers such as the New York Post and New York Daily News. In addition, the Pocono Record competes with regional publications such as the Wilkes-Barre Times Leader, Scranton Times-Tribune and the Allentown Morning Call. The New York Post masthead The New York Post is one of the oldest (and according to some definitions, the oldest) newspapers still published in the United States. ... Daily News is the name of two major newspapers in the United States: Los Angeles Daily News New York Daily News This is a disambiguation page — a navigational aid which lists other pages that might otherwise share the same title. ... Wilkes-Barre (pronounced wilkes-berry or wilkes-bear, and most often by non-natives as wilkes-bar) is a city located in Luzerne County, Pennsylvania. ... Morning Call can refer to: a morning bugle call or trumpet call Morning Call (band) Morning Call (CNBC) TV program the historic Morning Call (coffee house) in Metairie, Louisiana A newspaper in Allentown, Pennsylvania. ...


Daily Newspaper

The Pocono Record publishes seven days a week. The newspaper is available via home delivery or at newsstands and retail locations throughout the area. A newsstand, known as a newsagents in countries using British English, is a small business that sells newspapers, magazines, snacks and often items of local interest such as postcards and clothing emblazoned with sports team mascots. ...


Format

A daily edition of the Pocono Record always has at least four sections: An A section, Pocono Life, sports and classifieds. The size and configuration of the paper varies day to day, based on how many advertisements have been sold. Classified advertising is a form of advertising which is particulalry common in newspapers and other periodicals. ... Generally speaking, advertising is the paid promotion of goods, services, companies and ideas by an identified sponsor. ...


A section

The A section of the Pocono Record is typically 8-16 pages and contains most of the big local, state, national and international news of the day.


Page A1

The section's front, A1, is typical of most newspapers in that it will feature the biggest stories of the day. Page 1A frequently focuses on local or regional stories, but will also include state, national and world news as the day's event warrant. Editors often will feature a quarky or off-beat story for this page as well. Stories from A1 typically continue (or "jump" in newspaper lingo) to page A2.


Page A2

Page A2 usually features the continuations of stories featured on A1. As space allows, the page will also feature standalone state or national stories. A daily feature of A2 is the lottery numbers for Pennsylvania, New Jersey and New York. A lottery is a popular form of gambling which involves the drawing of lots for a prize. ... State nickname: The Keystone State Other U.S. States Capital Harrisburg Largest city Philadelphia Governor Ed Rendell (D) Official languages None Area 119,283 km² (33rd)  - Land 116,074 km²  - Water 3,208 km² (2. ... State nickname: The Garden State Other U.S. States Capital Trenton Largest city Newark Governor Richard Codey (D)Acting Official languages None defined Area 22,608 km² (47th)  - Land 19,231 km²  - Water 3,378 km² (14. ... State nickname: Empire State Other U.S. States Capital Albany Largest city New York Governor George Pataki (R) Official languages None (English is de facto) Area 141,205 km² (27th)  - Land 122,409 km²  - Water 18,795 km² (13. ...


Page A3: Regional & Local News

Page A3 always features local and regional news. The page is designed to appear as a front page - and could be considered the newspaper's second A1. Usually stories of local interest that don't warrant being on A1 are run here, though the page may also be filled with stories from around the state. A3 often features a local civic affairs calendar, listing local meetings, political events and other happenings. This page is unusual in that it does not feature any advertisements. Typically, page A3 is considered one of the most deseriable positions for newspaper advertisers, because it's the first page readers see when opening the paper. Generally speaking, advertising is the paid promotion of goods, services, companies and ideas by an identified sponsor. ...


Page A4

If a story from A3 is long, it may continue to A4. Otherwise, A4 usually contains state and regional news or national news if needed. Sometimes small local stories and briefs will also run on this page.


Page A5: U.S. & World News

Page A5 is a full page of national and international news. Like page A3, this page never has advertisements on it.


Opinion pages

The Pocono Record typically runs two pages of opinion, though the op-ed page is sometimes dropped. These are usually, but not always, pages A6 and A7. The Pocono Record's editorial board tends to be fairly liberal. An Op-Ed is a piece of writing expressing an opinion. ... Liberal may refer to: Politics: Liberalism, an adherent of the ideology espousing individual liberty and private property, meaning varies country to country American liberalism, a political trend in the USA Modern liberalism, in the USA, describes a political ideology that favors government intervention to promote equality Political progressivism, a political...


Remainder of A section

The rest of the A section, which varies depending on the size of the newspaper, is filled with state, national and international news.


Pocono Life

Pocono Life is the Pocono Record's lifestyle section. The section varies from being the second or third of the paper (the B or C section).


Pocono Life page 1

The front of the Pocono Life section includes several stories. Each day has a loose theme that the articles on the page center around. Typically there is at least one local story that relates to the theme along with several other articles - local or not - that relate to the theme as well. The pages also feature regular syndicated columns related to each day's theme. Stories from the Pocono Life section front continue to the second page of the section.


Obituaries

Obituaries always appear on the third page of the Pocono Life section (B3 or C3). The Pocono Record charges for full, story-size obituaries, which are considered advertisements and written and provided by local funeral homes. However, the newspaper runs a gray box of deaths and basic burial information every day and does not charge to be listed in this box. An obituary is a notice of the death of a person, usually published in a newspaper and usually including a short biography. ...


Remainder of Pocono Life section

The rest of the Pocono Life section is filled with entertainment and lifetyle news as well as comics, advice columns and puzzles.


Sports

The Pocono Record's sports section is either the second or third of the paper. The Pocono Record does not focus heavily on local high school sports but rather tends to publish more national sports news. The sports section front features a selection of the day's top local sports stories. The second page of the sports section includes a scoreboard of national, international and local sports scores and data.


Other standing pages

The Pocono Record usually publishes a business news pages every day somewhere in the paper. In addition, entertainment news pages are also quite common.


Classifieds

The last section of the newspaper is the classifieds. Classified advertising is a form of advertising which is particulalry common in newspapers and other periodicals. ...


Friday format

On Fridays, the newspaper has its four base sections but adds an tabloid-sized insert called "Pocono Weekend." This publication spotlights a local event or organization and also includes concert, exhibit and other entertainment listings. In addition, Friday's newspaper includes "TVWeek" a local television listings guide.


Sunday format

The Sunday paper usually has an in-depth story on page A1 that continues to page A3 along with a state government column and column on state lawmakers' votes. The Sunday paper adds several sections to the four base ones.


Business

The business section features local, national and international business news.


Sunday Life

The Sunday Life section takes the place of Pocono Life and usually features a local event and other local news.


Arts & Leisure

This section includes local and regional arts news.


Newsroom

The Pocono Record's newsroom is located in Stroudsburg, along with the newspaper's administrative and sales offices.


Newsroom management

The Pocono Record employs an editor in chief, managing editor, news editor, sports editor, online editor, lifestyles editor and editorial page editor.


Other newsroom staff

The newsroom employs approximately seven full-time reporters, each assigned a specific beat. Some reporters are assigned a geographic beat, others a topical beat. For example, one reporter covers the local schools, white another covers police and another is dedicated to court and legal proceedings. The newsroom also relies on several editorial assistants, copy editors and staff photographers as well as freelance writers and photographers.


Reporters

The Pocono Record reporting staff contains a mix of long-timers and newcomers. As a smaller newspaper, the newspaper often hires reporters right out of college - these reporters may stay a few years and then move on to other jobs.


Copy editors

Copy editors at the Pocono Record are responsible for both line editing and page design.


Freelancers

The Pocono Record has several freelance reporters who cover local government meetings and other stories the regular staff is unable to. The paper also has a few freelance photographers.


Newsgathering

The Pocono Record is a member of the Associated Press and follows the Associated Press Style with few exceptions. The newsroom uses Harris&Baseview's JazBox content management system, along with Adobe InDesign, InCopy, Photoshop and Illustrator. The computers run on Microsoft Windows XP Professional Edition. Associated Press logo This article concerns the news service. ... This page deals with adobe, the construction material. ... Adobe InDesign is a desktop publishing (DTP) application produced by Adobe Systems. ... Adobe Photoshop is a bitmap graphics editor (with some text and vector graphics capabilities) published by Adobe Systems. ... An illustrator is a graphic artist who specializes in enhancing written text by providing a visual representation that corresponds to the content of the associated text. ... Microsoft Corporation (NASDAQ: MSFT) is the worlds largest software company, with over 50,000 employees in various countries as of May 2004. ... As of 2005, Windows XP is the current client version of the Microsoft Windows operating system. ...


Circulation

The Pocono Record is considered a small to medium size newspaper. According to its 2005 media kit:

  • Monday through Thursday the paper is delived to approximately 14,200 homes with 9,700 sold as single copies on newsstands and at retail locations. In total, about 23,900 copies are distributed.
  • Friday and Saturday the paper is delivered to about 15,200 homes and sells about 11,000 single copies. A total of about 26,200 copies are circulated.
  • Sunday home delivery remains at 15,200, but single copy sales increase to 15,000 - with a total of 30,200 copies sold.

Sister publications

In addition to its flagship daily newspaper, the Pocono Record publishes several other publications:


Eastern Poconos Community News

The Eastern Poconos Community News, or Community News for short, is mailed free of charge to residents of eastern Monroe County. The weekly paper features some original material and columns, but relies heavily on reprinting stories from the daily Pocono Record. About 9,700 copies are mailed to residents of Smithfield, Middle Smithfield, Price and Lehman townships.


Mountain Mail

Mountain Mail is mailed free of charge to the "Mountain Villages" of Buck Hills Falls, Canadensis, Cresco, Henryville, Mountainhome, Paradise Valley and Skytop. This monthly publication contained original and reprinted material. About 8,000 copies of Mountain Mail are distributed, with 4,800 of these being direct mailed. Cresco is the name of some places in the United States of America: Cresco, Iowa Cresco, Pennsylvania This is a disambiguation page — a navigational aid which lists other pages that might otherwise share the same title. ... Henryville is a census-designated place located in Clark County, Indiana. ... Mountainhome is a census-designated place located in Monroe County, Pennsylvania. ... Paradise Valley is a town located in Maricopa County, Arizona. ... Skytop Skytop is a resort community in Northeast Pennsylvania, near the town of Stroudsburg. ...


Sage

Formerly known as Dignity, Sage is a monthly publication aimed at active senior citizens. It is inserted into the Pocono Record and available free throughout the area.


Pocono Record PLUS

Pocono Record PLUS is the Pocono Record's total market coverage product. It is mailed free to all non-subscribers every Saturday.


Poconos Property Showcase

This monthly booklet, which features local real estate listings, is inserted into the Pocono Record and available free of charge throughout the area.



 

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