A political neologism is a newly coined term (neologism) for political use, to craft the public view of policy or social agenda in language that appeals most to a current political culture. See also euphemism. A rhetorical device is a class of political terms, for which there exists prior art. A neologism is word, term, or phrase which has been recently created (coined) —often to apply to new concepts, or to reshape older terms in newer language form. ... A euphemism is an expression intended by the speaker to be less offensive, disturbing, or troubling to the listener than the word or phrase it replaces. ... A rhetorical device is a technique, sometimes called a resource of language, used by an author or speaker to induce an emotional response. ...

The War on Terror, is a neologist term, which was originally advocated by GOP advisor Frank Luntz as a term to broadly cover the most number of potential military targets. The term successfully framed the political context such a way as to make the 2003 invasion of Iraq appear related to attacks on Al Qaeda in 2001 Invasion of Afghanistan, and the possibility of future attacks (on Iran, Syria) appear likewise homologous. The war on terrorism or war on terror (abbreviated in U.S. policy circles as GWOT for Global War on Terror) is an effort by the governments of the United States and its principal allies to destroy groups deemed to be terrorist (primarily radical Islamist organizations such as al-Qaeda... Republican Party is a name used by many political parties. ... This article needs to be cleaned up to conform to a higher standard of quality. ... This article covers invasion specifics. ... Osama bin Laden Ayman al-Zawahiri Al-Qaeda (Arabic: , al-Qā‘idah; the foundation or the base) is the name given to an international Islamic fundamentalist campaign comprised of independent and collaborative cells that all profess the same cause of reducing outside influence upon Islamic affairs. ... The United States invasion of Afghanistan (codenamed Operation Enduring Freedom) occurred in October 2001, in the wake of the September 11, 2001 attacks on the U.S., marking the beginning of its War on Terrorism campaign. ...