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Benchmarking - Product Development Benchmarking Association (639 words) |
 | The Product Development Benchmarking Association (PDBA™) is currently a free association of new product development organizations within major corporations. |
| To create a cooperative environment where full understanding of the performance and enablers of "best in class" new product development processes can be obtained and shared at reasonable cost. |
| To support the use of benchmarking to facilitate new product development process improvement and the achievement of improved innovation, cycle time and technology transfer. |
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New product development - Wikipedia, the free encyclopedia (1476 words) |
| Most industry leaders see new product development as a proactive process where resources are allocated to identify market changes and seize upon new product opportunities before they occur (in contrast to a reactive strategy in which nothing is done until problems occur). |
| In those industries where products are technically complex, development research is expensive, and product life cycles are short, strategic alliances among several organizations helps to spread the costs, provide access to a wider skills set, and speeds the process. |
| It is in the front end where the organization formulates a concept of the product to be developed and decides on whether or not to invest resources in the further development of an idea. |
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