The initial idea seems to have been to combine zoo TV with an emphasis on "young and sexy" presenters.
Its viewing figures did not meet the initial expectations - some newspapers wrote about the "FA:LL of RI:SE" - and a variety of format changes were made to try to boost ratings, with Iain Lee, Mel Giedroyc and Sue Perkins being drafted in to try to improve things. The 2002 winner of Big Brother, Kate Lawler, also had a stint at co-presenting the programme.
The programme was constantly mocked in tabloid newspapers, especially when it was revealed that viewing figures had fallen under 10,000, making it ineligible for inclusion on official ratings charts and giving it an effective viewer number of 0. It was regarded as a colossal failure, and was axed by Channel 4 in 2003 in favour of a special strand of programming.
Dead Rising's gory, ridiculous, and entertaining action, coupled with its real-time structure and campy stylistic touches, make it one of the most unique games currently available for the Xbox 360.
Where Resident Evil was a series all about horror, tension, and frequent jump scares, Dead Rising goes in the other direction, creating a pure action experience with zombies that are much easier to kill but travel in higher numbers--much higher numbers, actually, with groupings numbering in the hundreds.
However, Dead Rising's main appeal is less in the sheer volume of content; rather, it's in the ridiculous variety of it all.
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