In the entertainment and news industries, syndication is a method of making content available to a range of outlets simultaneously. Syndication is important in several different forms of mass media.
In the thoroughbredhorse racing industry, syndication is the sale of the breeding rights to a specific stallion to a group of investors.
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Syndication differs from selling the show to a television network; once a network picks up a show, it is usually guaranteed to run on all the network's affiliates, on the same day of the week and at the same time (in a given timezone, in countries where this is a concern).
In syndication, the program is sold to stations for "cash" (rights are purchased by the stations to insert some or all of the ads at their level), given to stations for access to airtime (wherein the syndicators get the ad revenue), or the combination of both.
As a result, there are several syndicators of programming for the non-profit stations, several of which are descendents of the regional station groups which combined some, not all, of their functions into the creation of PBS in 1969.
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