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SRAM Corporation is a privately held bicycle component manufacturer based in Chicago, Illinois, founded in 1987 [1]. The correct pronunciation of SRAM is sram, as indicated on their website FAQ. SRAM is an acronym comprising the names of its founders, Scott, Ray, and Sam, where Ray is the middle name of company head Stan Day [2]. Motto: (Out Of Many, One) (traditional) In God We Trust (1956 to date) Anthem: The Star-Spangled Banner Capital Washington D.C. Largest city New York City None at federal level (English de facto) Government Federal constitutional republic - President George Walker Bush (R) - Vice President Dick Cheney (R) Independence from...
Police officer on a bicycle Cycling is a recreation, a sport and a means of transport across land. ...
For the tax agency in the United Kingdom of the same name, see HM Revenue and Customs. ...
A website (alternatively, Web site or web site) is a collection of Web pages, images, videos and other digital assets that is hosted on one or several Web server(s), usually accessible via the Internet, cell phone or a LAN. A Web page is a document, typically written in HTML...
“Velo†redirects here. ...
Flag Seal Nickname: The Windy City Motto: Urbs In Horto (Latin: City in a Garden), I Will Location Location in Chicagoland and northern Illinois Coordinates , Government Country State Counties United States Illinois Cook, DuPage Mayor Richard M. Daley (D) Geographical characteristics Area City 606. ...
Business Development As a start-up company, SRAM introduced the Grip Shift or Twist Shift technology to the mountain bike market in 1988. A cross country mountain bike race A hardtail mountain bike A mountain bike or mountain bicycle (abbreviated MTB or ATB (All Terrain Bicycle)) is a bicycle designed for mountain biking, either on dirt trails or other unpaved environments. ...
In 1990 the company sued Shimano, claiming unfair business practices. Shimano offered, in effect, a 15 percent discount to bicycle manufacturers that chose an all-Shimano drivetrain. Few companies in the highly competitive bicycle manufacturing industry were willing to pay such a premium for specifying Grip Shift components. SRAM won an unspecified out-of-court settlement from Shimano in 1991. Even more importantly, it won the right to compete in the lucrative original equipment arena [3]. Shimano, Inc. ...
These post-settlement years marked a period of almost exponential growth for the company, as it grew sales organically and later went on an industry-wide shopping spree. SRAM now incorporates the former bicycle division of Fichtel and Sachs, Sachs-Huret and recently acquired Rock Shox, Avid and Truvativ, in an effort to compete against industry giant Shimano.
Innovations SRAM pioneered the invention of what it has dubbed a "1:1 Actuation Ratio". This technology means that for any distance a cable is pulled by the shifter, an equal amount of lateral distance is covered by the derailleur. Shimano XT rear derailleur on a mountain bike Derailleur gears are a variable ratio transmission system commonly used on bicycles, consisting of a chain, multiple sprockets and a mechanism to move the chain from one sprocket to another. ...
In the road componentry, SRAM has introduced "Exact Actuation" technology, similar in some ways to the 1:1 system. One part of SRAM's road system is the DoubleTap lever. The unique aspect of this shifter, in comparison to Shimano and Campagnolo levers, is the use of a single lever for both upshifting and downshifting; the typical arrangement features two separate levers. The SRAM road groupsets are called Rival, Force and Red, and some bike manufacturers, like Fuji, Cannondale, Bianchi, Specialized, Orbea and Raleigh, equipped SRAM road components on their bikes [4] [5] Shimano, Inc. ...
Campagnolo Ergopower lever Campagnolo is an Italian manufacturer of bicycle components with headquarters in Vicenza, Italy, historically regarded as the most prestigious brand name. ...
Fuji Advanced Sports, Inc. ...
Cannondale is a major American bicycle manufacturer, headquartered in Bethel, Connecticut USA and manufacturing in Bedford, Pennsylvania USA. The company was founded in 1971 by Joe Montgomery to manufacture bicycle trailers for bicycle touring. ...
A Bianchi head badge. ...
Team Gerolsteiner riders (right) with Specialized bikes and gear Specialized Bicycle Components is a major manufacturer of bicycles and bicycle equipment, based in Morgan Hill, California. ...
Orbea is a bicycle factory in Mallabia. ...
The Raleigh Bicycle Company is an English bicycle manufacturer originally based in Nottingham in central England. ...
Their bicycle chains are widely used by cyclists, even those not using any other SRAM componentry on their machine. SRAM chains are often called "Sedis" or "Sedisport", which was the original name given to the bushingless design by Sachs-Huret. These chains have greater flexibility than traditional chains with full-width bushings and are essential for the operation of modern derailleur gear systems. SRAM more recently introduced the "Powerlink", a tool-free master link for derailleur gear chains. The 10-speed road systems will use the one-time use "PowerLock" chain master link. Roller chain and sprocket A bicycle chain is a chain that transfers power from the pedals to the drive-wheel of a bicycle thus propelling it. ...
This article or section does not adequately cite its references or sources. ...
Mountain bicycle with Derailleur gears 9x multiple sprockets of a Derailleur gear Derailleur gears are a gear system commonly used on bicycles, consisting of a chain, multiple sprockets and a mechanism to move the chain from one sprocket to another. ...
Financials - Sales 1987 $0 million
- Sales 1994 $25 million
- Sales 1995 $40 million
- Sales 1999 $120 million
- Sales 2004 $160 million (estimate)[6]
- Sales 2005 $150 million[7]
- Sales 2006 >$200 million[8]
Brands In recent years SRAM has purchased a number of companies to allow it to offer a full component group. These brands are as follows:
RockShox RockShox, purchased on February 19, 2002, was one of the first companies to introduce a suspension fork for bicycles commercially. Marketing and Sales were relocated to Chicago, while Colorado Springs remained the home for RockShox product development. A SRAM production facility in Taichung, Taiwan was converted to RockShox production as part of the RockShox acquisition. Image File history File links Metadata No higher resolution available. ...
Image File history File links Metadata No higher resolution available. ...
bicycle fork A bicycle fork is the portion of a bicycle that holds the front wheel and allows one to steer. ...
Colorado Springs is a middle-sized city, located just east of the geographic center of the state of Colorado in the United States. ...
Taichung (Chinese: ; pinyin: TáizhÅng; Wade-Giles: Tai-chung; POJ: Tâi-tiong) is a city located in west-central Taiwan with a population of just over one million people, making it the third largest city on the island, after Taipei and Kaohsiung. ...
Avid Avid, purchased on March 1, 2004, designs and manufactures bicycle brake systems and components. Its products include hydraulic and mechanical disc brakes for mountain bikes, mechanical disc brakes for road and cyclocross bikes, rim brakes for mountain and cyclocross bikes, brake levers for mountain bike rim brakes and mountain bike mechanical disc brakes, brake cables, and brake maintenance products. Because Avid's parent company SRAM recently added road bike rim brakes and brake levers to its product line, one may find brakes and levers for all types of road, mountain and cyclocross bicycles within the SRAM business family Hydraulics is a branch of science and engineering concerned with the use of liquids to perform mechanical tasks. ...
It has been suggested that this article or section be merged into Vehicle brake. ...
As with RockShox, Avid's product development continued in Colorado Springs while Marketing and Sales divisions were moved to Chicago.
Truvativ SRAM purchased Truvativ in 2005, providing SRAM with a line of cranks, bottom brackets, handlebars, stems, pedals, seatposts and chain retention systems. This allowed SRAM to offer a complete drivetrain. A Shimano Deore crankset, drive-side showing crank arm, spider, three chainrings and chainring guard // The crankset, or chainset, is the component of a bicycle drivetrain that converts the reciprocating motion of the riders legs into rotational motion used to drive the chain, which in turn drives the rear...
A square-taper cartridge bottom bracket. ...
Drop handlebars on a racing bicycle allow the rider a variety of positions for aerodynamics and comfort. ...
A pedal is a lever activated by ones foot. ...
The seatpost (silver) connects the saddle to the frame (red) A bicycle seatpost or seatpin is an adjustable tube that extends upwards from the bicycle frame to the saddle. ...
ZF Sachs SRAM purchased ZF Sachs’s Hub gear production. SRAM can stand for: Squash Racquets Association of Maharashtra An official body of squash game in Maharashtra, India System Replacement and Modernization Short-Range Attack Missile Static Random Access Memory Shadow Random Access Memory Sideways Random Access Memory Service régional dadmission du Montréal métropolitain SRAM (bicycles...
Sachs moped motor Sachs is a German manufacturer of motorcycles, mopeds, motorized bicycles and ATVs. ...
Hub gears or internal-gear hubs are a type of gear system used on bicycles. ...
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