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Encyclopedia > STP (motor oil company)

STP is a brand name and trade name for the automotive additives and performance division of the Clorox Corporation. Clorox Logo Clorox headquarters The Clorox Company (NYSE: CLX) is a manufacturer of various food and chemical products based in Oakland, California, which is best known for its bleach product, Clorox. ...

STP logo
STP logo

Founded in 1953 in Saint Joseph, Missouri, the company’s name, STP, was derived from “Scientifically Treated Petroleum”. The company entered into the marketplace with one product, STP Oil Treatment. Image File history File links No higher resolution available. ... 1953 (MCMLIII) was a common year starting on Thursday. ... This article or section does not adequately cite its references or sources. ...


In 1961 the company was acquired by the Studebaker-Packard Corporation. Studebaker briefly tied STP into its advertising as an acronym for “Studebaker Tested Products”. However Studebaker-Packard CEO Sherwood Egbert, felt that STP could one day out-pace its parent company and recruited Andy Granatelli as the CEO of STP to help raise the product’s image. At the same time, Granatelli also became the public face of STP, often wearing a white suit emblazoned with the red oval trade-marked “STP” logo to race events, passing out thousands of all weather STP stickers. Granatelli ran two Novi specials at the 64 Indy 500. Jimmy Hurtubise and Bobby Unser were the drivers. There was a film made of the race centering on the Novis. While Studebaker abandoned auto manufacturing in 1966 to become a closed investment company, STP sales continued to climb to the point where it was spun-off of Studebaker-Worthington Corporation’s balance sheet and into a publicly traded company in 1969. 1961 (MCMLXI) was a common year starting on Sunday (the link is to a full 1961 calendar). ... The Studebaker-Packard Corporation was the entity created at the time of Studebaker Corporation of South Bend, Indiana merged into the Packard Corporation of Detroit, Michigan, in 1954. ... Sherwood Harry Egbert (1920-1969) served as president of the Studebaker-Packard Corporation and Studebaker Corporation from 1961 to 1963. ... Andy Granatelli (born March 18, 1923) was the CEO of STP. He was once a racecar driver himself, and eventually became very visible in the racing world as the entrepreneur of his oil and gasoline treatment products, appearing on television and radio as well as sponsoring racecar drivers. ... Studebakers Lazy S logo, designed by Raymond Loewy, was used from the 1950s until 1966 Studebakerd Corporation, or simply Studebakerd, was a United States wagon and automobile manufacturer based in South Bend, Indiana. ...


For a long time STP was the sponsor of stock-car drivers Richard Petty and John Andretti, as well as having been a sponsor of Indy racecar driver Mario Andretti, John's uncle. Richard Lee Petty (born July 2, 1937) is an American former NASCAR Winston Cup Series driver. ... John Andretti talks with a U.S. Navy journalist, courtesy of the U.S. Navy John Andretti is a NASCAR Busch Series driver from Indianapolis, Indiana. ... Mario Gabriele Andretti (born February 28, 1940 in Montona dIstria, Italy, now Motovun, Croatia) is an Italian American racing driver, and one of the most successful Americans in the history of auto racing. ...


In the fall of 2006, STP fuel additives began being used in Marathon gasolines, likely to compete with Chevron's Techron additive. Marathon Oil Corporation (NYSE: MRO), based in Houston, Texas, is a worldwide oil and natural gas exploration and production company. ... Chevron Corporation (NYSE: CVX) is one of the worlds largest global energy companies. ... Techron is the patented additive developed by Chevron Products Company. ...


Jingle

One advertisement was sung to the tune of the "Toreador" song from the opera Carmen: Poster from the 1875 premiere of Carmen Carmen is a French opera by Georges Bizet. ...

STP, you need some STP
One little can will keep you running free
Smoother, cooler, quieter, longer too
"The Racer's Edge" was made for you
When engines need a friend, you must agree
That friend is STP

External links


  Results from FactBites:
 
STP (motor oil company) - Wikipedia, the free encyclopedia (321 words)
STP is a brand name and trade name for the automotive additives and performance division of the Clorox Corporation.
While Studebaker abandoned auto manufacturing in 1966 to become a closed investment company, STP sales continued to climb to the point where it was spun-off of Studebaker-Worthington Corporation’s balance sheet and into a publicly traded company in 1969.
For a long time STP was the sponsor of stock-car drivers Richard Petty and John Andretti, as well as having been a sponsor of Indy racecar driver Mario Andretti, John's uncle.
  More results at FactBites »


 

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