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Encyclopedia > Speight's

Speight's is a brewery in Dunedin, New Zealand. It is famous for its promotional branding based on being 'a real southern man' and being 'the pride of the south'. The entrance of a brewery. ... Alternative meanings at Dunedin (disambiguation) Dunedin is the second-largest city in the South Island of New Zealand, located in coastal Otago. ...

Contents


History

Speights was founded by James Speight, Charles Greenslade, and William Dawson. Speight's was first brewed on 4 April 1876 in Dunedin at the present Rattray St site. Since then the Speight's brand has been firmly planted in the deep south of New Zealand. April 4 is the 94th day of the year in the Gregorian calendar (95th in leap years). ... 1876 (MDCCCLXXVI) is a leap year starting on Saturday. ...


The Speight's brand was removed in August 1960 and replaced with the Lucky brand. However, the public response was less than favourable and the Speight's brand was brought back into production in October of that year. 1960 (MCMLX) was a leap year starting on Friday (the link is to a full 1960 calendar). ...


Speight's distinctive label features three eight-pointed stars. These stars come from the original provincial arms of Otago.


Brands

"Pride of the South"
"Pride of the South"

Speight's Gold Medal Ale is the traditional beer of students at the University of Otago in Dunedin, New Zealand. Speight's is an ale style of beer, with a more distinctive taste than most commercial beers. Image File history File links Speights. ... Image File history File links Speights. ... Beer is an alcoholic beverage produced through the fermentation of cereal sugars, and which is not distilled after fermentation. ... The University of Otago in Dunedin is New Zealands oldest university. ... Alternative meanings at Dunedin (disambiguation) Dunedin is the second-largest city in the South Island of New Zealand, located in coastal Otago. ... Ale is an ancient word for a fermented alcoholic beverage obtained chiefly from malted barley. ...


Traditionally a very regional brew, the wild popularity of the "Southern Man" series of advertisements has led to Speight's undergoing something of a boom and it can now be found throughout the country.


The Speight's brewery also makes Distinction Ale, Old Dark and Pale Ale, but none of these comes close to its Gold Medal Ale in popularity.


Marketing

Amoungst many marketing angles, the 'Southern man' campaign has been significantly popular and long running. One television ad featured the Cardrona Hotel, an idea which was later further developed when Speights opened a loose replica of this building in Mt Eden Auckland as a branded pub. Southern Man is a song by Neil Young from his third solo album, After the Gold Rush, released in 1970. ... Mount Eden is a inner suburb of Auckland, New Zealand, surrounded by Three Kings, Balmoral, Newmarket, and Epsom. ... The Auckland Metropolitan Area, or Greater Auckland, in the North Island of New Zealand, is the largest urban area in New Zealand. ...


Speight's has used the slogan "Pride of the south" for many years.


Curious Facts

Since a fire destroyed the Dunedin bottling and canning plant (now the site of a department store) Speight's bottling plant (for its stubbies) is actually located in Auckland, New Zealand, a place that has been traditionally disliked by the majority of Speight's drinkers. The feeling is reciprocal, and a common claim of Aucklanders regarding the subject is "Drink Speight's, lose your mates." Stubbies are the general term for short glass bottles used for beer. ... Auckland, in the North Island of New Zealand, is the largest urban area in New Zealand. ...


Dunedin has a public bylaw that prevents the drinking of alcohol in the main streets of the city.


Beer drinking South Islanders south of the Waitaki River are often divided into two groups - "real southern men" that drink Speight's and people that drink DB beer. This stereotype is a fallacy, and several boutique beers such as Emersons are popular in the Otago region, and ber such as Tui are also popular, especially with students from Otago University. It is true, however, that there is a strong traditional association between beer-drinking in Dunedin and Speight's. The South Island The South Island forms one of the two major islands of New Zealand, the other being the North Island. ... The Waitaki River is a large river in the South Island of New Zealand, some 110 km long. ... Otago (help· info) is one of the regions of New Zealand and lies in the south-east of the South Island. ...


At the site of their Dunedin plant the company has installed a tap that pumps water up from a spring deep below the brewery, thus providing fresh, pure water free of charge. This tap was at the centre of an April Fool's joke one year when the company said that, just for that day, Speights beer would flow, free of charge, from that tap.


See also

  • Official Site

  Results from FactBites:
 
Alvin Speights - Mix Engineer - Producer (321 words)
Alvin Speights has mixed hit records for an almost endless register of A-list producers and multi-platinum recording artists.
Speights has won two Grammys, along with awards that most engineers can only daydream about, including honors from Ampex, Scotch and TEC for technical excellence, as well as a stockade of Gold and Multi-Platinum RIAA plaques as further testimonials of his incredible successes.
So when you sum it all up, Alvin’s “Midas touch” on hit singles and multi-million-selling recordings is proof enough that he is indisputably going to continue being one of the greatest mix engineers and most in-demand audio engineering specialist in the world.
LegalTimes.com - Grace Speights (492 words)
Speights boasts a roster of employment class actions that are among the largest of their kind filed in the past several years.
Speights, a 1982 graduate of the George Washington University National Law Center, joined Morgan, Lewis' litigation practice in 1984 after a clerkship for the late Judge Aubrey Robinson Jr.
Speights is in discovery for class certification in the case, which was filed in the U.S. District Court for the Northern District of Alabama.
  More results at FactBites »


 

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