Tarento (タレント) is a Japanese rendering of the Portuguese word "talento" ("talent" in English) and is used as a catch-all term for major media personalities who regularly appear on television, radio and other forms of entertainment. Successful tarento craft unique public personas in order to cater to certain Japanese demographics, just as in every other entertainment culture. However, insofar as Japanese culture demonstrates certain extremes, so, too, tarento reflect these cultural fixations. For example, Morning Musume is the rough equivalent of America's Britney Spears, but because Japanese culture is biased towards adolescent girls and not-yet-mature women, Morning Musume's stars are constantly "retired" as they approach adulthood and replaced by new girls, some as young as twelve (much like Menudo}. In Japan, the majority of a concert audience may consist of middle-aged men. Mass media is the term used to denote, as a class, that section of the media specifically conceived and designed to reach a very large audience (typically at least as large as the whole population of a nation state). ... Demographics is a shorthand term for population characteristics. Demographics include age, income, mobility (in terms of travel time to work or number of vehicles available), educational attainment, home ownership, employment status, and even location. ... Morning Musume (モーニング娘。) is an ultra-commercialized all-girl J-Pop group from Japan that often changes its members. ... Britney Jean Spears (born December 2, 1981) is an American pop singer-songwriter and occasional actress. ... A separate article is about the punk band called The Adolescents. ... Image of a woman on the Pioneer plaque sent to outer space. ...

Tarento, whether men or women, have notoriously short career spans, and their earning capabilities are not as highly as popularly imagined. The vast majority make just enough to maintain a middle-class lifestyle in Tokyo, Japan's media capital. That said, their work is generally considered interesting, one achieves social prominence (and all the associated benefits), and a successful tarento career can be the launching point for a career as movie actor or even political figure. Female tarento who are unable to leverage their career into something larger sometimes slowly "decline" into AV work and eventual obscurity. Headquarters of Tokyo Metropolitan Government View of Tokyos Shibuya district Tokyo ) (help· info), literally eastern capital, is one of the 47 prefectures of Japan and includes the highly urbanized downtown area formerly known as the city of Tokyo which is the heart of the Greater Tokyo Area. ... This article does not cite its references or sources. ... Politics is the process and method of decision-making for groups of human beings. ... Pavonazzeto marble sculpture, see Erotic art in Pompeii Pornography (from Greek πορνογραφία pornographia — literally writing about or drawings of prostitutes) (also informally referred to as porn or porno) is the representation of the human body or human sexual behaviour with the goal of sexual arousal, similar to, but distinct from, erotica...

See also

• Gaijin tarento -- Foreign personality
• List of Japanese celebrities