WSBK (UPN 38) is the UPNtelevision affiliate serving Boston, Massachusetts. Its transmitters are located in Newton, Massachusetts while it shares its studios with its sister station WBZ-TV in the Allston/Brighton neighborhood of Boston. It is one of six local Boston TV stations seen in Canada on the Bell ExpressVu satellite provider, and is the only Boston station seen on StarChoice, also in Canada. Boston is the capital of and the largest city in the Commonwealth of Massachusetts in the United States. ... A slogan is a memorable phrase used in political or commercial context as a repetitive expression of an idea or purpose. ... This article is about brands in marketing. ... For other uses, see analog (disambiguation) An analog or analogue signal is any continuously variable signal. ... This article is about the radio frequency. ... A digital system is one that uses discrete values rather than a continuous spectrum of values: compare analog. ... This article is about the radio frequency. ... The official logo for UPN. UPN is a television network in the United States, owned by Viacom Inc. ... Viacom (short for Video & Audio Communications) [pronunciation: pre-Redstone/pre-1987: vee-a-com; post-Redstone acquisition: vi-a-com] (NYSE: VIA) is an international media conglomerate. ... Wiktionary has a definition of: Foundation This is a disambiguation page — a navigational aid which lists other pages that might otherwise share the same title. ... October 12 is the 285th day of the year in the Gregorian calendar (286th in leap years). ... 1964 was a leap year starting on Wednesday (link will take you to calendar). ... The front page of the English Wikipedia website. ... The official logo for UPN. UPN is a television network in the United States, owned by Viacom Inc. ... Boston is the capital of and the largest city in the Commonwealth of Massachusetts in the United States. ... Newton, Massachusetts is a suburb west of Boston. ... WBZ-TV (CBS4) is the CBS television affiliate serving the Boston television market. ... Alternative meanings: Boston (disambiguation) The 18th-century Old State House in Boston is surrounded by tall buildings of the 19th and 20th centuries. ... Bell ExpressVu is the division of Bell Canada which sells digital television services in Canada. ... StarChoice is Canadas second direct broadcast satellite television distributor, majority owned by cable TV operator Shaw Communications Inc. ...
The station was first licensed to the Boston Catholic Television Center as WIHS before being bought by Storer Broadcasting in 1966. After the purchase, the station's call letters became the present WSBK. The station was known for broadcasting Boston Bruins and Boston Red Sox games and as such many people bought UHF antennas just to watch channel 38. The Boston Bruins are a National Hockey League team based in Boston, Massachusetts. ... Boston Red Sox American League AAA Pawtucket Red Sox AA Portland Sea Dogs A Wilmington Blue Rocks Greenville Bombers Lowell Spinners R Gulf Coast Red Sox The Boston Red Sox are a Major League Baseball team located in Boston, Massachusetts. ... This article is about the radio frequency. ...
The station was sold to Viacom in 1994 and became a UPN affiliate in 1995. After Viacom's merger with the CBS network, WSBK moved its studios and offices to WBZ-TV's building. Viacom (short for Video & Audio Communications) [pronunciation: pre-Redstone/pre-1987: vee-a-com; post-Redstone acquisition: vi-a-com] (NYSE: VIA) is an international media conglomerate. ... The official logo for UPN. UPN is a television network in the United States, owned by Viacom Inc. ... Viacom (short for Video & Audio Communications) [pronunciation: pre-Redstone/pre-1987: vee-a-com; post-Redstone acquisition: vi-a-com] (NYSE: VIA) is an international media conglomerate. ... CBSs first color logo, which debuted in the fall of 1965. ... WBZ-TV (CBS4) is the CBS television affiliate serving the Boston television market. ...
WSBK was sold in a group deal with other Storer stations to KKR in 1985.
WSBK became the Red Sox's over-air flagship station in 1975 and remained so for 20 years, losing the rights in 1996 to WABU (now WBPX).
In January 2005, WSBK cancelled the Nightcast, turning its attention to the morning newscast, which was relaunched as The Morning Show on UPN38 on April 4.
That task became easier once WSBK moved from the Pru to the UHF candelabra in Needham in the early 1970s.
WSBK's programming was so popular that it was (and still is) distributed by microwave to cable systems across New England, as well as by satellite to some Canadian cable systems.
WSBK became a UPN affiliate, and by the summer of 1995 all on-air references were to “UPN-38”.