"We've Got the Touch" is a popular CBS campaign from the 1980s (much like "Let's All Be There" for NBC during the decade). Three versions of the campaign have been made with different singers:

1983: Richie Havens (one promo had him singing with Aaron Neville) Richie Havens (born January 21, 1941 in Brooklyn, New York) is an African American folk singer and guitarist. ... Aaron Neville Aaron Neville (born January 24, 1941 in New Orleans, Louisiana) is an American soul and R&B singer. ...

1984: unknown female singer

1985: Kenny Rogers Kenneth Donald Kenny Rogers (born August 21, 1938, in Houston, Texas) is a prolific American country music singer, photographer, producer, songwriter, actor and businessman. ...

Like most other promos, there have been localized versions:

1983: WABI in Bangor, Maine, WDVM (now WUSA) in Washington, DC, KOLR in Springfield, Missouri, and WCAU in Philadelphia, Pennsylvania WABI is the Windows Application Binary Interface, a product from Sun Microsystems. ... This article is about the Maine, USA city of Bangor. ... WUSA has several meanings: Womens United Soccer Association. ... Aerial photo (looking NW) of the Washington Monument and the White House in Washington, DC. Washington, D.C., officially the District of Columbia (also known as D.C.; Washington; the Nations Capital; the District; and, historically, the Federal City) is the capital city and administrative district of the United... Categories: | | ... Springfield is the third largest city in Missouri. ... WCAU, channel 10, is the NBC owned-and-operated television station serving the Philadelphia, Pennsylvania market, with studios on the border between Philadelphia and Bala Cynwyd, and transmitter in the Roxborough neighborhood. ... Nickname: City of Brotherly Love, Philly, the Quaker City Motto: Philadelphia maneto (Let brotherly love continue) Location in Pennsylvania Coordinates: Country United States State Pennsylvania County Philadelphia Founded October 27, 1682 Incorporated October 25, 1701 Mayor John F. Street (D) Area    - City 369. ...

1984: WCAX in Burlington, Vermont, WAKA in Montgomery, Alabama, and WCAU in Philadelphia, Pennsylvania WCAX-TV is the callsign of a television station in Burlington, Vermont. ... Burlington is the largest city in the U.S. state of Vermont and is the shire town of Chittenden County, Vermont. ... Waka (和歌) or Yamato uta is a genre of Japanese poetry. ... Coordinates: Country United States State Alabama County Montgomery Incorporated December 3, 1819 Mayor Bobby Bright Area    - City 404. ...

1985: WCAU in Philadelphia, Pennsylvania, WTOL in Toledo, Ohio, and WBOC in Salisbury, Maryland WTOL is the CBS television affiliate in Toledo, Ohio. ... Nickname: The Glass City Location in the state of Ohio Country United States State Ohio County Lucas Mayor Carty Finkbeiner (D) Area    - City 217. ... This article needs to be cleaned up to conform to a higher standard of quality. ... Nickname: The Crossroads of Delmarva Location in Maryland Coordinates: County Wicomico County Founded 1732 Incorporated 1854 Mayor Barrie Parsons Tilghman Area    - City 29. ...

It is unknown if international versions of the campaign were made, though.