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CNN.com - Japan Telecom, China Telecom dial a deal - June 12, 2001 (527 words) |
 | Japan's number-three telco told CNN it signed a memorandum of understanding with China Telecom last week in Beijing to establish a comprehensive tie-up in mobile, fixed-line and Internet services. |
| The tie-up boosts Japan Telecom's competitiveness in the wireless world as bigger rivals KDDI and NTT DoCoMo expand in the region. |
| Japan Telecom's existing relationship with mobile giant Vodafone also readies the telco for a more significant regional presence. |
| Japan Telecom (3094 words) |
| Japan Telecom argues that customers seeing its advertising are familiar with a convention of using the word "Japan" in a business' name to indicate that the business caters to Japanese-speaking customers. |
| Because Japan Telecom can only perform its services in person and on customer premises, it is hard to see how a reasonable customer could conclude that the technician installing his new phone wiring just came off a jet from Tokyo, equipped with the very latest in Japanese wiring know-how. |
| Similarly, while Japan Telecom has been using its name since 1984 (and, for most of that time, exclusively), there is no evidence that it has used it in such a way that any more than a small set of buyers has gained any familiarity with it. |
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