Italy - Direct Marketing and Direct Mailing Turnover in Advertising Sector
Since 2014, Italy Direct Marketing and Direct Mailing Turnover in Advertising Sector was down by 20.6% year on year. In 2019, the country was number 14 comparing other countries in Direct Marketing and Direct Mailing Turnover in Advertising Sector at €3.7 Million. Italy is overtaken by Lithuania, which was ranked number 13 with €6.1 Million and is followed by Cyprus at €2.6 Million. Germany lead the ranking with €862.4 Million in 2019, that is an increase of 1.5% versus 2018. United Kingdom, France and Spain respectively ranked number 2, 3 and 4 in this ranking. Netherlands witnessed the best average annual growth at +15.7% per year, while Finland recorded the worst performance at -47.4% per year.
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| Date | Million Euros |
|---|---|
| 2019 | 3.70 |
| 2018 | 8.10 |
| 2017 | 12.50 |
| 2016 | 16.90 |
| 2015 | 30.10 |
How does Italy rank in Direct Marketing and Direct Mailing Turnover in Advertising Sector?
| # | 17 Countries | Million Euros | Last | YoY | 5‑years CAGR | ||
|---|---|---|---|---|---|---|---|
| 1 |
#1
Germany
|
862.40 | 2019 | +1.5 % | +1.5 % | View data | |
| 2 |
#2
United Kingdom
|
649.50 | 2019 | -3.0 % | -4.6 % | View data | |
| 13 |
#13
Lithuania
|
6.10 | 2019 | +5.2 % | +9.9 % | View data | |
| 14 |
#14
Italy
|
3.70 | 2019 | -54.3 % | -20.6 % | View data | |
| 15 |
#15
Cyprus
|
2.60 | 2019 | +4.0 % | NA | View data | |