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Media Statistics > Advertising revenue > Share of television (most recent) by country

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Showing latest available data.
Rank   Countries  Amount  (top to bottom)   
#1   Japan: 43% 
#2   Belgium: 40% 
#3   United States: 37% 
#4   Australia: 35% 
#5   France: 34% 
#6   United Kingdom: 33% 
#7   Ireland: 26% 
#8   Austria: 24% 
#9   Germany: 23% 
#10   Finland: 21% 
#11   Sweden: 20% 
#12   Denmark: 19% 
#13   Netherlands: 17% 
#14   Norway: 13% 
Weighted average: 27.5%  


DEFINITION: Television's share (%) of total advertising revenue (Data for 1999).

SOURCE: OECD Communications Outlook 2001

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